If you love the soft, conscious essentials from Wear Your Label, you're probably someone who appreciates comfy clothes that are also kind to the planet. Their mix of cozy sweatshirts and timeless tees makes mindful dressing super easy and stylish.
For those times you want to expand your collection of eco-friendly staples, there are plenty of other amazing brands with a similar commitment to comfort and ethics. Here are 17 brands like Wear Your Label perfect for building a thoughtful wardrobe.
Girlfriend Collective is famous for turning old water bottles into incredibly soft and supportive activewear. Their collection includes leggings, bras, loungewear, and basics, all lauded for their inclusive sizing and vibrant, earthy colors. Like Wear Your Label, they put comfort and sustainability front and center, but with a stronger focus on performance wear that you can easily wear from the gym to the grocery store.
Shop now at girlfriend.com
If you love when your purchases do good, check out Tentree. For every item you buy, they plant ten trees. Their clothes - ranging from hoodies and joggers to casual tees and dresses - are made from sustainable materials like organic cotton and recycled polyester. They share Wear Your Label’s dedication to eco-friendly practices but bring a more outdoor, nature-inspired vibe to their casual and comfy pieces.
Shop now at tentree.com
Kotn is all about creating timeless, high-quality essentials from authentic Egyptian cotton. Their focus on simple, beautifully made pieces like T-shirts, trousers, and sweatshirts result in a clean, minimalist aesthetic. While Wear Your Label leans into relaxed loungewear, Kotn offers slightly more elevated basics that feel classic and are designed to last. They’re perfect for building a sophisticated and sustainable capsule wardrobe.
Shop now at kotn.com
For sustainable staples with a touch of elegance, Amour Vert is a fantastic choice. The brand combines a Parisian-chic sensibility with eco-friendly fabrics like Tencel and organic cotton to create everything from silky blouses to everyday tees and dresses. Compared to Wear Your Label’s laid-back basics, Amour Vert offers more polished, refined styles you can easily dress up for work or a nice dinner out.
Shop now at amourvert.com
As one of the original pioneers of sustainable fashion, People Tree has mastered the art of creating ethically made, Fair Trade-certified clothing. Their collection has a slightly bohemian and relaxed feel, with soft loungewear, printed dresses, and cozy knits. They share Wear Your Label's core values of fair labor and eco-conscious materials but often feature more relaxed-fit silhouettes and unique patterns.
Shop now at peopletree.co.uk
Pact makes organic cotton basics accessible for the whole family without the hefty price tag. They carry everything from super-soft tees and hoodies to underwear and bedding, all made in Fair Trade Certified factories. If you love Wear Your Label’s comfortable feel but are looking for more budget-friendly options, Pact is your go-to for stocking up on trustworthy, eco-friendly essentials.
Shop now at wearpact.com
Thought is dedicated to using natural and sustainable fibers like organic cotton, hemp, and bamboo to create its comfortable, easy-wearing clothes. Their aesthetic is effortless and often incorporates earthy tones and delicate prints into versatile dresses, tops, and loungewear. It’s a great alternative if you appreciate Wear Your Label's eco-conscious approach but want pieces with a gentler, more nature-inspired feel.
Shop now at wearethought.com
Known for its "Radical Transparency," Everlane focuses on creating ethical, high-quality modern basics designed to be worn for years. Their collection includes everything from denim and tees to structured outerwear and sleek leather goods. Think of Everlane as the slightly more polished, minimalist cousin to Wear Your Label - perfect for those who want versatile, sustainable pieces that work for both the office and the weekend.
Shop now at everlane.com
If you're looking to invest in some luxury-level coziness, Naadam specializes in ridiculously soft and sustainable cashmere. They offer everything from their famous $75 sweater to joggers and cardigans, all ethically sourced from Mongolia. It’s a step up price-wise from Wear Your Label but provides the same comfort-first mindset with a more premium, high-end feel for those key investment pieces.
Shop now at naadam.co
Christy Dawn creates beautiful, vintage-inspired pieces made from organic cotton and deadstock fabrics. While best known for their romantic, flowy dresses, they also offer cozy loungewear and simple basics. This brand is for you if you love Wear Your Label’s slow-fashion ethos but crave more feminine, whimsical designs and unique prints that tell a story.
Shop now at christydawn.com
Based in Canada like Wear Your Label, Frank And Oak offers a wide range of sustainable wardrobe staples for a modern, urban look. From cozy tees and sweats to innovative outerwear made from eco-friendly materials, their designs are clean, versatile, and functional. They're a solid choice if you want simple, stylish basics built with sustainability and durability in mind.
Shop now at frankandoak.com
ABLE is a brand on a mission to empower women through ethical employment. Their collection includes easy-to-wear basics, dresses, denim, and even leather goods, all with a simple, functional design philosophy. Like Wear Your Label, they create versatile and thoughtfully made pieces. Shopping with ABLE means supporting fair wages and opportunities for women - a win-win.
Shop now at live-abled.com
Nova Chiu focuses on creating understated, minimalist loungewear and essentials from fabrics like organic cotton and breathable bamboo. The styles are incredibly simple and designed for ultimate comfort, often in a clean palette of natural tones. If you’re drawn to Wear Your Label for its commitment to natural materials and pure comfort, Nova Chiu offers an even more stripped-back and serene aesthetic.
Shop now at novachiu.com
While known for bold prints and vibrant resort wear, Mara Hoffman also has a deep commitment to sustainable practices and materials. Alongside their statement dresses and swimwear, you'll find beautifully crafted basics with a focus on form and fabric. Mara Hoffman is the perfect brand for the conscious shopper who loves Wear Your Label’s ethos but isn't afraid of eye-catching color and artistic flair.
Shop now at marahoffman.com
Asket's entire philosophy is about "The Pursuit of Less." They focus on creating a permanent collection of perfectly tailored, timeless menswear and womenswear essentials - from T-shirts to wool coats. Each piece comes with a full breakdown of its cost and origin. Asket appeals to the true minimalist who values traceability and longevity over trends, sharing Wear Your Label's anti-fast-fashion spirit but with a more classic, Scandinavian look.
Shop now at asket.com
Made ethically in Los Angeles, Whimsy + Row uses deadstock and locally-sourced fabrics to create its playful, eco-conscious clothing. They offer a great mix of flirty day dresses, flattering basics, and easygoing loungewear in limited-run batches. With a similar price point and commitment to sustainability, this brand is like Wear Your Label’s fun, West Coast B.F.F.
Shop now at whimsyandrow.com
Founded by surfer Kelly Slater, Outerknown is serious about protecting the planet. The brand creates laid-back, durable essentials like soft flannels, cozy sweats, and versatile S.E.A. JEANS (so named because they're guaranteed for life). Their vibe is cool and coastal, but the underlying commitment to Fair Labor and sustainable materials is a clear match for anyone who appreciates Wear Your Label’s purpose.
Shop now at outerknown.com
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