Almost everyone has owned or has seen a Timex watch. They're a staple for a reason: they're reliable, stylish in a classic way, and you don't have to spend a fortune to get one. Known for their durability and features like the iconic INDIGLO backlight, Timex offers that perfect blend of straightforward function and timeless design.
But if you love the everyday appeal and accessible price of a Timex and want to see what else is out there, you're in luck. Here are 19 similar brands that deliver style and quality without emptying your wallet.
From the iconic calculator watch to sleek digital sports styles, Casio nails durability and tech functionality. They are masters of the affordable and practical timepiece, much like Timex, but they often lean more into a sporty, tech-heavy aesthetic. If you're looking for something that can track laps, offer multiple time zones, or survive anything you throw at it, Casio is your go-to.
Shop now at casio.com
Seiko is a Japanese brand that punches way above its weight class, offering incredible quality and precision at a great price. While they offer casual watches similar to Timex, Seiko is especially known for its beautifully crafted automatic and dress watches. It's the perfect step up if you want something a bit more refined and elegant without venturing into luxury pricing.
Shop now at seikowatches.com
If you're looking for a watch that feels more like a fashion accessory, Fossil is the brand for you. They blend vintage-inspired looks with modern trends, offering a huge range of styles featuring leather straps and bold dials. Fossil shares Timex's versatility and friendly price point but puts a much stronger emphasis on being a stylish, on-trend statement piece.
Shop now at fossil.com
Citizen is known for its incredible Eco-Drive technology, where watches are powered by any light source, so you never need a battery. Style-wise, they offer sleek, reliable, and durable watches that often feel a bit more refined than a standard Timex. It's a fantastic choice for someone who values innovative, environmentally-conscious tech paired with classic design.
Shop now at citizenwatch.com
Famous for its fun, colorful, and playful designs, Swatch turns the practical watch into a form of self-expression. At a price point similar to Timex, Swatch offers a jolt of personality with bold aesthetics and creative designs. While Timex majors in classic, understated style, Swatch is all about making a fashion statement on your wrist.
Shop now at swatch.com
Go big or go home - that's the Invicta philosophy. This brand is known for its bold, oversized watches that are designed to get noticed. With a focus on eye-catching chronographs and diver-style watches, Invicta offers a lot of personality for an affordable price. If you find Timex a bit too conventional, Invicta’s watches make a much louder visual impact.
Shop now at invictawatch.com
For lovers of minimalism, Skagen is a dream come true. Inspired by Scandinavian design, their watches are sleek, understated, and incredibly chic. Their thin profiles and clean dials offer a more modern and elegant aesthetic than Timex's traditional look, but still at a very accessible price point - perfect for a clean, sophisticated everyday watch.
Shop now at skagen.com
MVMT stormed the scene with a modern, minimalist vibe and direct-to-consumer pricing. Their watches are stylish, clean, and perfectly suited for a younger, fashion-forward crowd. Like Timex, they emphasize affordable style, but MVMT's aesthetic is much sleeker and trades classic ruggedness for a more contemporary, urban look.
Shop now at mvmt.com
Anne Klein offers chic, feminine watches that often come paired in a set with matching bracelets. They are incredibly affordable and focus on polished, dressy designs that are perfect for work or elevating a casual outfit. Where Timex leans into versatile and sometimes sporty unisex styles, Anne Klein is all about trendy, unapologetically feminine fashion.
Shop now at anneklein.com
With a rich history of craftsmanship, Bulova offers a wide range of stylish watches that feel a touch more luxurious than Timex without a huge price jump. Their designs range from classic dress watches to modern and innovative pieces. Consider Bulova when you want the reliability and value of a Timex, but with a slightly more polished and sophisticated aesthetic.
Shop now at bulova.com
Born from the surf and skate scene, Nixon brings a cool, West Coast edge to the watch world. Their designs are durable, stylish, and cater to a youth-focused, streetwear audience with bold, modern looks. Nixon shares a similar price range with Timex but trades classic Americana for a more casual, sporty, and distinctly modern vibe.
Shop now at nixon.com
Known for its preppy, minimalist design, Daniel Wellington became famous for its ultra-slim cases and interchangeable NATO straps. It’s an incredibly popular choice for those who want a simple, elegant watch that can be dressed up or down. Whereas a Timex has a classic utilitarian charm, a Daniel Wellington feels more deliberate and fashion-focused.
Shop now at danielwellington.com
If you're getting curious about automatic movements, Orient is the best place to start. This brand is beloved by watch enthusiasts for offering high-quality, in-house mechanical movements at unbelievably affordable prices. They compare to Timex in value but cater to people who appreciate the traditional craftsmanship and vintage-inspired designs of automatic watches.
Shop now at orientwatchusa.com
Cluse specializes in chic, minimalist watches that radiate effortless elegance. Their designs are clean and simple, making them the perfect accessory for a modern wardrobe. Like Timex, their prices are very accessible, but Cluse focuses entirely on a sophisticated, contemporary look perfect for those who believe less is more.
Shop now at cluse.com
Stuhrling is for the watch wearer who enjoys a bit of flair and intricacy. The brand is known for its affordable "skeleton" watches, where you can see the inner workings of the movement. Stuhrling shares Timex's accessibility but diverges completely in style, offering decorative and eye-catching timepieces for the fashion-forward consumer.
Shop now at stuhrling.com
With a sleek and modern urban aesthetic, Kenneth Cole offers contemporary watches perfect for the office or a night out. Their styles are stylish and versatile, fitting seamlessly into a modern lifestyle. At a price comparable to Timex, Kenneth Cole provides a sharper, more city-inspired alternative to Timex's classic, all-American vibe.
Shop now at kennethcole.com
Distinctly fashion-forward, Marc Jacobs watches are bold, trendy, and full of personality. Featuring unique designs and signature branding, these watches are for trendsetters who want their accessories to make a statement. While a step up in price from Timex, they remain accessible and offer a high-fashion edge for those who like to stand out.
Shop now at marcjacobs.com
While technically from Casio, G-Shock has carved out its own legendary reputation for being virtually indestructible. These watches are built to withstand immense impact, water pressure, and harsh conditions, making them a favorite for athletes, military personnel, and outdoor enthusiasts. They take the durability aspect of a Timex and turn it up to the extreme, with a much chunkier and more rugged aesthetic.
Shop now at gshock.casio.com/us/
A true direct competitor to Timex, Armitron has been offering affordable, reliable, and stylish watches for decades. You'll find them in many of the same department stores, with a wide range of styles from classic analog dress watches to sporty digital models. They mirror Timex's commitment to creating dependable, everyday watches for a broad audience, making them a great alternative to cross-shop.
Shop now at armitron.com
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