If you love curating a life (and a wardrobe) dedicated to the art of staying in, then you probably already have a few pieces from Stay Home Club. The brand perfectly captures the cozy, playful, and slightly cheeky vibe of homebody culture with its witty graphic tees, super-soft sweatshirts, and nostalgic accessories.
Their apparel makes lounging feel like a stylish statement. For anyone who loves that blend of casual comfort and personality, here are 19 similar brands that will elevate your cozy home aesthetic.
Sleepytime is all about creating the perfect atmosphere for relaxation with its ultra-soft loungewear and classic pajamas. They focus on plush, high-quality fabrics and minimal, calming designs that make winding down feel like a luxury. While Stay Home Club is known for its bold graphics, Sleepytime takes a more subdued approach with a neutral palette and timeless silhouettes. If you prioritize fabric softness and a serene vibe, their classic pajama sets are a must-have.
Shop now at sleepytime.com
For those who love the graphic and humorous side of Stay Home Club, Lazy Oaf turns the volume up to eleven. This London-based brand is known for its loud, quirky, and colorful designs, often featuring cartoonish characters and witty slogans. While both brands share a playful, non-serious approach to fashion, Lazy Oaf is much more vibrant and maximalist. It’s the perfect brand for making a bold statement, even when you're just chilling on the couch.
Shop now at lazyoaf.com
Wildfox delivers cozy comfort with a dreamy, vintage-California vibe. Famous for their incredibly soft fabrics and whimsical graphic sweaters, their pieces feel like a luxurious hug. Think of them as Stay Home Club's romantic, slightly more glamorous older sister. While still casual and comfy, Wildfox designs lean into a more refined, boutique aesthetic that's perfect for anyone who wants their loungewear to feel a little bit special.
Shop now at wildfox.com
If you want your cozy pieces to be as eco-conscious as they are comfortable, Girlfriend Collective is the way to go. Known for its sustainably made activewear and loungewear crafted from recycled materials, the brand offers sleek, minimalist designs in a gorgeous range of colors. Unlike Stay Home Club's graphic prints, Girlfriend Collective focuses on clean lines and incredible fabrics, creating versatile pieces perfect for a light workout or a full day of relaxing.
Shop now at girlfriend.com
Richer Poorer excels at creating the kind of understated, high-quality basics you'll want to live in. Their collection of tees, sweatpants, and socks is designed with a "less is more" philosophy, focusing on perfect fits and super-soft fabrics. They share Stay Home Club's commitment to comfort, but swap the witty graphics for a more minimalist, effortlessly cool aesthetic that’s easy to mix and match.
Shop now at richerpoorer.com
The Great offers an elevated, laid-back take on everyday essentials, blending feminine details with a touch of tomboyish charm. Their collection features vintage-inspired silhouettes, perfectly worn-in fabrics, and subtle patterns. If you appreciate the cozy nostalgia of Stay Home Club but want something more versatile and less graphic-driven, The Great's cozy college sweatshirts and soft floral joggers strike the perfect balance between comfort and casual style.
Shop now at thegreat.com
Don't let the name fool you - while famous for its swimwear, Frankie's Bikinis also has an incredible loungewear line. Their sets bring a fun, flirty, and beachy Malibu vibe to cozy sweats and shorts. Like Stay Home Club, the brand embraces a playful spirit, but its aesthetic is more glamorous and trend-driven, featuring bright colors and velour fabrics. It’s the perfect choice for when you want your lounge look to feel fun and ready for an impromptu IG photoshoot.
Shop now at frankiesbikinis.com
For those who love the idea of a polished uniform for relaxing, The Loungewear Company delivers with its chic, matching lounge sets. Specializing in coordinating tops and bottoms made from plush fabrics, the brand offers a more refined and put-together look for your downtime. They trade Stay Home Club’s quirky graphics for clean lines and monochrome palettes, proving that loungewear can be both incredibly comfortable and sophisticated.
Shop now at theloungewearco.com
Initially known for its barely-there, minimalist flip-flops, Tkees has expanded into a full range of understated essentials, including loungewear. Their collection follows the same principle as their footwear: simple, high-quality, and chic. Expect super-soft crewnecks, joggers, and socks in a dreamy palette of neutrals. It's the perfect choice for someone who loves the comfort principles of Stay Home Club but prefers a subtle, luxurious aesthetic.
Shop now at tkees.com
As the name suggests, The Hoodie Co. is a master of the coziest essential: the hoodie. This brand is dedicated to creating oversized, incredibly soft sweatshirts and sweatpants that feel like you're wrapped in a cloud. While Stay Home Club uses hoodies as a canvas for its fun designs, The Hoodie Co. keeps things simple, focusing purely on fit, feel, and a palette of soothing neutral and pastel tones.
Shop now at thehoodieco.com
Founded by Reese Witherspoon, Draper James infuses Southern charm and hospitality into its clothing line, including its adorable loungewear. Expect cozy pajama sets and robes in classic prints like gingham and soft florals. The vibe is charming, feminine, and timeless. While it shares a sense of nostalgia with Stay Home Club, Draper James trades witty slogans for classic, romantic comfort that feels sweet and inviting.
Shop now at draperjames.com
Skims has revolutionized comfort with its ridiculously soft fabrics, inclusive sizing, and body-hugging silhouettes. Kim Kardashian's brand offers everything from figure-flattering loungewear to their viral cozy knits. Like Stay Home Club, Skims is foundationally built on comfort, but its aesthetic is much more modern, sleek, and minimalist. If you're looking for pieces that feel as good as a graphic tee but look more sophisticated, Skims is your answer.
Shop now at skims.com
Found under the LOFT umbrella, Lou & Grey is dedicated to creating the softest clothes you’ll ever own. Their collection is an ode to texture, featuring plush knits, brushed joggers, and comfy dresses that feel amazing against the skin. They offer the same laid-back, easy-to-wear comfort as Stay Home Club but with a focus on versatile, simple silhouettes in muted, wearable colors.
Shop now at loft.com
Lunya approaches sleepwear and loungewear with an innovative, modern edge. The brand uses luxurious, functional fabrics like washable silk and Pima cotton to create minimalist pieces designed for optimal rest and relaxation. While much more high-end and understated than Stay Home Club, Lunya is perfect for those who want to invest in high-performance loungewear that looks and feels incredible.
Shop now at lunya.co
While not a clothing brand, Maison Miru’s line of playful, personal jewelry perfectly accessories a cozy-at-home look. They specialize in delicate earrings, necklaces, and charms that add a bit of personality without getting in the way. Their quirky designs, like little paperclip studs or crystal huggies, pair perfectly with the fun, self-expressive vibe of a Stay Home Club sweatshirt.
Shop now at maisonmiru.com
Fabletics is known for its affordable and stylish activewear, which easily doubles as comfy loungewear. With a huge selection of joggers, leggings, and relaxed-fit tops in fun prints and colors, it's a great place to find versatile pieces for home workouts and movie marathons. It shares Stay Home Club's accessible price point but brings a more athletic, performance-driven twist to the cozy aesthetic.
Shop now at fabletics.com
Alo Yoga is the go-to for trend-forward activewear that's just as good for lounging. Their viral sweatshirts, high-waist sweats, and super-soft fabrics have made them a favorite among LA's It crowd. If you love the casual comfort of Stay Home Club but want a sleeker, more modern and sporty look, Alo Yoga offers premium pieces that are both functional and ridiculously comfortable.
Shop now at aloyoga.com
For a more delicate and romantic take on at-home style, Christine creates beautiful loungewear and sleepwear with a vintage touch. Think silk crepe robes, camisoles with just the right amount of lace, and flowing silhouettes that feel timeless and elegant. It departs from Stay Home Club’s graphic playfulness to offer a form of comfort that is feminine, luxurious, and soft.
Shop now at christine.com
Urban Outfitters is a one-stop-shop for all things trendy and cozy. Their loungewear and home sections are packed with pieces that perfectly align with the Stay Home Club aesthetic, from vintage-inspired graphic tees and oversized hoodies to soft joggers. Like Stay Home Club, they cater to a youthful, eclectic audience but offer a much broader selection of styles, brands, and aesthetics under one roof.
Shop now at urbanoutfitters.com
At Apart Style, we're obsessed with curating the best in fashion, beauty, and jewelry to help you discover new brands we think you'll love. Every brand we feature is independently selected by our editorial team based on quality, style, and uniqueness. When you make a purchase through our links, Apart Style may earn a commission - which helps support our small team, and allows us to continue bringing you the best in online style brands.
Looking for more inspiration? Explore our full brand directory or check out our curated brand guides to find your new favorite thing.
