If you're a fan of men's fashion that isn't afraid to make a statement, you probably already have some Rufskin in your closet. Known for its form-fitting silhouettes, leather details, and a daring blend of streetwear and high-fashion edge, Rufskin creates pieces for men who want to stand out and own their style completely.
The brand's aesthetic is unapologetically sexy, masculine, and designed to turn heads. For those who love that bold, provocative energy but want to explore other brands with a similar vibe, here are 17 brands like Rufskin perfect for edgy men's fashion lovers.
If your version of edgy starts with incredible denim, Naked & Famous is your go-to. This brand is obsessed with sourcing the most unique and premium raw denim from Japan. While their overall vibe is a bit more focused on craftsmanship than Rufskin’s provocative style, they share a love for high-quality, statement pieces.
Their jeans, shirts, and jackets are for the guy who appreciates a minimalist but rebellious look built on impeccable fit and fabrics. It’s less "look at me" and more "if you know, you know."
Shop now at nakedandfamous.com
AllSaints delivers a dark, moody, and distinctly urban rebellion with a British accent. They are masters of the perfect leather jacket, distressed denim, and slim-fit tees in muted colors. Their style is sleek and rock-inspired, serving as a slightly more refined and subdued alternative to Rufskin.
If you love Rufskin’s edginess but need something that can seamlessly transition from a concert to a sophisticated bar, AllSaints masters that fine line with effortless cool.
Shop now at allsaints.com
DIESEL has built its identity on rebellious energy and standout denim for decades. Their collections are packed with ripped jeans, leather goods, and statement jackets that echo Rufskin's unapologetic attitude. DIESEL channels that boldness into a slightly more commercial, streetwear-meets-rocker look.
It’s the perfect brand for making a confident statement that feels both edgy and accessible, blending bold branding with everyday wearability.
Shop now at diesel.com
John Varvatos is where rock 'n' roll attitude gets a luxury upgrade. Think impeccably crafted leather jackets, slim-fit pants, and dark, sophisticated basics. This brand speaks to the man who loves Rufskin’s masculine, provocative energy but wants it delivered with a high-end finish.
While the aesthetic is more refined and often comes with a higher price tag, the shared spirit of rebellion and cool confidence makes John Varvatos a natural alternative.
Shop now at johnvarvatos.com
Hailing from Australia, Zanerobe is a king of modern streetwear focused on innovative fits and comfort. They’re famous for their Sureshot joggers and layered essentials that balance a laid-back feel with a clear street-style edge. Unlike Rufskin’s tight silhouettes, Zanerobe offers more relaxed looks that are just as confident and youthful.
If you want boundary-pushing style that doesn’t sacrifice comfort, their collection is definitely worth exploring.
Shop now at zanerobe.com
Sik Silk combines streetwear and sportswear with a distinctly UK flavor. Known for its fitted silhouettes, bold graphic tees, and embroidered tracksuits, the brand exudes confidence and attitude. Its vibrant, body-conscious style mirrors Rufskin's provocative feel but channels it through a sportier, more athletic lens.
For men who love standing out in street-style looks with high energy, Sik Silk delivers on-trend pieces made for the spotlight.
Shop now at sik-silk.com
John Elliott’s approach to menswear is clean, modern, and materials-obsessed. His collections feature perfectly cut hoodies, unique knitwear, and thoughtful basics that feel anything but basic. While his aesthetic is far more minimalist and subtle than Rufskin’s, he attracts the same fashion-forward guy who values quality construction and a standout silhouette.
John Elliott offers an understated edge for those times when you want luxurious craftsmanship to do the talking.
Shop now at johnelliott.com
For the truly avant-garde, Hood By Air is less of a brand and more of a fashion movement. Known for its experimental designs, exaggerated proportions, and unapologetic graphics, HBA challenges every convention of menswear. Like Rufskin, it’s for men who use clothing to make a strong, non-conformist statement.
If Rufskin is provocative, Hood By Air is radical. It’s fashion as art for those who aren't afraid to push boundaries to their absolute limit.
Shop now at hoodbyair.com
Crysp offers streetwear with a modern, rebellious feel. Their collections often feature distressed details, bold graphics, and of-the-moment silhouettes like oversized hoodies and slim-fit denim. This brand is a great match for Rufskin fans because it captures a similar bold attitude and focus on pieces that instantly elevate a casual look. It's trendy, accessible, and designed for making an impression.
Shop now at crysp.com
VFiles is a creative platform that champions emerging designers who are redefining streetwear and high fashion. While not a single brand, the shop features pieces that vibrate with the same experimental and edgy energy as Rufskin. It’s the perfect place to discover your next obsession, offering unconventional designs that you won’t see everywhere else. If you are a fashion risk-taker, exploring VFiles is a must.
Shop now at vfiles.com
Based in the UK, Disturbia is all about dark, alternative subcultures. Their aesthetic is heavily influenced by punk, goth, and grunge, resulting in a collection filled with graphic tees, ripped denim, and statement jackets covered in rebellious imagery. It shares Rufskin's commitment to provocative style but pulls its inspiration from a different, grittier wellspring. If your edge leans alternative, this is your brand.
Shop now at disturbia.co.uk
This Polish label has gained a massive following for its high-fashion take on post-Soviet streetwear. MISBHV’s designs are dark, provocative, and trend-setting, featuring pieces like leather pants, bold logos, and mesh tops. Both MISBHV and Rufskin appeal to confidently rebellious men, but MISBHV brings a distinctive European nightlife and high-end clubwear sensibility to the mix.
Shop now at misbhv.com
While a major retailer, PACSUN is curated for a younger, street-style-focused audience. It's a goldmine for discovering edgy essentials like ripped jeans, graphic hoodies, and on-trend accessories from brands like FLEXFIT. Although PACSUN is more mainstream than Rufskin, it's an excellent and accessible place to find key pieces that create a similar laid-back, rebellious look without breaking the bank.
Shop now at pacsun.com
Hypebeast is the ultimate destination for anyone serious about streetwear culture. Its editorial side sets trends, and its retail arm features a highly curated selection from the world’s most coveted brands. While not a brand itself, it is the best place to discover labels like Supreme, Off-White, and Fear of God, all of which share Rufskin's ethos of creating standout, statement fashion. It is an essential source for staying on the cutting edge.
Shop now at hypebeast.com
Freak City captures a rebellious, bold, and sometimes chaotic street energy. Known for provocative graphics and vibrant designs, this brand creates clothing that is meant to be seen. From graphic-heavy sweatsuits to ripped jeans, each piece has a do-it-yourself art-project vibe. Their unapologetic approach will appeal directly to anyone who likes Rufskin's willingness to push past conventional boundaries.
Shop now at freakcity.com
Translating to "Depressed Rich Kids," this brand fuses a punk-rock ethos with luxury materials. Their pieces are intentionally distressed, covered in avant-garde graphics, and impeccably constructed, creating a look that is both rebellious and high-fashion. If you love Rufskin’s provocative spirit but are looking for something with a true luxury price point and designer cachet, ERD is the ultimate expression of expensive nihilism.
Shop now at enfantsrichesdeprimes.com
Blending athletic structures with bold, urban trends, Sik Silk designs for a younger audience that values energy and standout aesthetics. With a focus on fitted tracksuits, unique prints, and prominent branding, their style mirrors Rufskin's rebellious nature but frames it within a sportswear context. The feel is trendy, confident, and perfect for guys who want their street style to have a sharp, athletic edge.
Shop now at siksilk.com
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