From its roots in hip-hop culture to its bold, logo-heavy designs, Rocawear is a legend in the urban streetwear game. It's the go-to brand for anyone who loves high-quality, statement pieces like oversized hoodies, graphic tees, and joggers that capture an authentic street-style vibe without being overly complicated.
If you love Rocawear for its iconic blend of music, fashion, and street credibility, there are plenty of other brands that hit that same sweet spot. Here are 17 similar brands perfect for rounding out your streetwear collection.
An absolute trailblazer in urban fashion, FUBU is all about bold, in-your-face streetwear with deep roots in ‘90s hip-hop. You’ll find classic jerseys, logo-stamped hoodies, and essential tees that feel authentic and unapologetic. While Rocawear captures a broad urban aesthetic, FUBU leans hard into its vintage, golden-era hip-hop heritage.
Shop now at fubu.com
LRG mixes up urban fashion with heavy influences from street art and skate culture. Best known for their graphic tees and relaxed-fit hoodies, this brand channels a laid-back, creative energy. If you appreciate Rocawear's casual feel but want designs that are a bit more eclectic and art-driven, LRG is your perfect match.
Shop now at l-r-g.com
Rooted in skate and urban culture, Mecca delivers raw, authentic streetwear built for comfort and style. They specialize in oversized hoodies, joggers, and tees with bold prints that channel a gritty street vibe. Think of Mecca as the functional-first cousin to Rocawear - every piece is designed to look good while being durable enough for skating or just hanging out.
Shop now at meccausa.com
Enyce has long been a staple for classic urban fashion, offering accessible logo tees, jackets, and hoodies with relaxed fits. The brand hits a sweet spot between bold branding and casual, everyday staples. Compared to Rocawear's often louder pieces, Enyce provides a slightly more understated alternative that still carries plenty of street cred.
Shop now at enyce.com
Founded by hip-hop mogul Sean "Diddy" Combs, this brand defined an entire era of urban fashion by bringing a cooler, more polished swagger to streetwear. Sean John is famous for its iconic tracksuits, sharp logo tees, and velour sets that blend street style with a touch of luxury. While it shares the same hip-hop DNA as Rocawear, Sean John often provides a slicker, more celebrity-inspired finish.
Shop now at seanjohn.com
If you're looking for vibrant, street-inspired styles that won't drain your wallet, Southpole is the answer. The brand is famous for its oversized fits, bold graphics, and brightly colored collections of hoodies, joggers, and outerwear. It captures the same bold, urban appeal as Rocawear but at a price point that makes it incredibly easy to experiment with new looks.
Shop now at southpole.com
Instantly recognizable by its "Omini" logo of a silhouetted man and woman sitting back-to-back, Kappa is a master of sporty streetwear. Famous for its iconic tracksuits and popper pants, the brand blends retro athletic heritage with a modern urban edge. While Rocawear is all about hip-hop, Kappa offers a similar vibe from a European sportswear perspective.
Shop now at kappa.com
Diamond Supply Co. successfully bridged the gap between raw skateboarding culture and high-end streetwear. The brand is known for its crisp graphics, premium materials, and that iconic "Diamond Blue" colorway. It offers a slightly more minimalist and refined take on streetwear compared to Rocawear, making it a favorite for those who value clean designs and hype-worthy drops.
Shop now at diamondsupplyco.com
Puma has reinvented itself as a major player in the streetwear world, offering athletic-inspired hoodies, track pants, and chunky sneakers that are both cool and comfortable. While its roots are in sportswear, Puma’s current collections are tuned into urban fashion trends. It delivers the same relaxed fit as Rocawear but with a focus on performance-ready fabrics and silhouettes.
Shop now at puma.com
Nike's skateboarding division, Nike SB, is more than just sneakers. It offers a complete line of high-performance streetwear including hoodies, tees, and caps designed by and for skaters. The brand combines Nike's legendary tech with a rebellious subculture aesthetic. Compared to Rocawear's casual street feel, Nike SB brings an added layer of function and skate credibility.
Shop now at sbd.nike.com
Founded by street artist Shepard Fairey, OBEY infuses its apparel with provocative art and counterculture cool. You can expect bold graphic tees, hoodies, and jackets that often carry a not-so-subtle message. It shares Rocawear’s urban vibe but with an edgier, more artistically and politically charged attitude that has defined the brand since day one.
Shop now at obeyclothing.com
HUF is essential West Coast skate and street culture distilled into a clothing brand. Known for its iconic "Plantlife" socks and its minimalist logo branding, HUF makes everything from hats and hoodies to sneakers. It has a slightly more subdued feel than Rocawear, focusing on clean graphics and capturing the laid-back, rebellious spirit of skating.
Shop now at hufworldwide.com
For those who aren't afraid to make a REALLY bold statement, there's Zubaz. Instantly recognizable for its vibrant, tiger-stripe-like patterns, Zubaz has been making ultra-comfortable, relaxed-fit pants since the ‘80s. While not a direct match to Rocawear’s hip-hop style, it shares the same love for loud, confident fashion perfect for standing out.
Shop now at zubaz.com
Drawing deep from skate, graffiti, and tattoo cultures, Rebel8 is known for its gritty, illustrative graphics and darker aesthetic. This San Francisco-based brand offers tees, hoodies, and accessories that feel like wearable art. It contrasts Rocawear's mainstream vibe with a much more underground, artistic focus for those who appreciate detailed craftsmanship and a rebellious spirit.
Shop now at rebel8.com
Crooks & Castles blends a luxurious aesthetic with a rebellious, "survival of the fittest" mentality. Their collections often feature intricate Greco-Roman or medusa-head graphics on everything from tees and hoodies to headwear. Like Rocawear, it's rooted in urban culture, but C&C introduces a more opulent and villain-inspired edge to its designs.
Shop now at crooksandcastles.com
Anti Social Social Club built its entire identity around hype, exclusivity, and a moody, minimalist aesthetic. Its logo-centric hoodies, tees, and caps are staples for trendsetters who love limited-edition drops. While Rocawear is an accessible classic, ASSC flips the script by making its super-simple urban designs notoriously hard to get, making it highly coveted.
Shop now at antisocialsocialclub.com
At the intersection of streetwear and high fashion, Kith is all about premium quality and next-level collaborations. From their flawlessly constructed hoodies and joggers to exclusive sneakers, every piece from Ronnie Fieg’s brand feels elevated. If you've graduated from classic streetwear but still love the urban ethos of Rocawear, Kith offers a more contemporary and luxurious take.
Shop now at kith.com
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