18 Brands Like Reigning Champ for Premium Athletic Wear

Discover brands like Reigning Champ offering premium athletic wear - perfectly crafted essentials that blend gym-ready performance with everyday style.
Written by: 
Ash Read
Last updated: 

If you're into athletic wear that feels as good as it looks, you're probably already familiar with Reigning Champ. The brand is a master of premium, minimalist essentials, turning basics like hoodies and sweatpants into perfectly crafted pieces using next-level fabrics. They nail the balance between gym-ready performance and everyday style without ever being flashy.

But when you want to expand your wardrobe with that same focus on quality, comfort, and clean design, it helps to have a few other names on your list. For anyone who appreciates Reigning Champ's vibe, here are 18 incredible brands offering premium athletic and casual wear worth checking out.

1. Lululemon Athletica

Lululemon is a giant in the athletic wear world for a reason. While best known for yoga gear, their ABC pants, joggers, and hoodies offer the same premium feel and minimalist aesthetic as Reigning Champ. They stand out with their proprietary technical fabrics like Luon and Nulu, which provide incredible comfort and performance.

Think of Lululemon as Reigning Champ’s more colorful, technically-focused cousin. You’ll find a much wider range of products for specific activities like running and training, but their core essentials deliver on the same promise of high-quality, versatile comfort. Prices for basics like tees and joggers are in a similar range, from about $60 to $140.

Shop now at shop.lululemon.com

2. Alo Yoga

Alo Yoga brings a sleek, fashion-forward edge to the premium athleisure scene. Known for its modern cuts and buttery-soft fabrics, Alo bridges the gap between the studio and the street. While their roots are in yoga, they offer a full range of apparel, including super-soft hoodies and stylish joggers that feel right at home next to Reigning Champ's collection.

Compared to Reigning Champ's classic, understated look, Alo leans into trendy silhouettes and details. If you love the quality feel of Reigning Champ but want something a bit more modern and L.A.-cool, Alo is a perfect fit. Expect prices to be in a similar ballpark, typically between $50 and $150.

Shop now at aloyoga.com

3. Vuori

Inspired by the laid-back West Coast lifestyle, Vuori is all about performance clothing that doesn’t scream "I just left the gym." Their hoodies, shorts, and hugely popular DreamKnit™ joggers are crafted from incredibly soft, often sustainable materials that are built for comfort. The vibe is relaxed yet refined, blending effortless style with serious functionality.

Like Reigning Champ, Vuori prioritizes high-quality fabrics and a clean aesthetic. The main difference is Vuori's slightly more casual, coastal feel and a strong emphasis on sustainability. Focus on the $60-$120 mark, it’s a brilliant alternative for versatile, everyday comfort.

Shop now at vuoriclothing.com

4. Asics SportStyle

While Asics is world-renowned for its performance running shoes, its SportStyle apparel line shouldn't be overlooked. This collection transfers the brand's technical expertise into clean, functional sportswear like track pants and sweatshirts. The focus is on innovative fabrics and ergonomic designs rooted in decades of athletic research.

Asics SportStyle shares Reigning Champ's commitment to quality and a minimalist, performance-driven look. However, Asics brings a distinctly athletic, Japanese-design sensibility to its pieces. If you're looking for gear with a strong performance DNA and a sleek aesthetic, Asics is a great choice, with prices from $50 to $150.

Shop now at asics.com

5. Nike Tech Fleece

As a collection within the Nike ecosystem, Tech Fleece has become a modern icon in its own right. This line offers joggers, hoodies, and jackets made from a unique, lightweight fleece that provides warmth without the bulk. The designs are modern, athletic, and instantly recognizable.

Nike Tech Fleece is the more mainstream, tech-focused alternative to Reigning Champ. Where Reigning Champ focuses on timeless craftsmanship with materials like French terry, Nike leans into innovative material science and a sportier silhouette. If you want a more athletic, urban edge, the Tech Fleece line is the way to go, with prices from $70-$200.

Shop now at nike.com

6. Patagonia

Patagonia is the gold standard for durable, eco-conscious outdoor gear. While their aesthetic is more rugged and trail-focused than Reigning Champ's slick minimalism, they share an unwavering commitment to quality materials and ethical production. Their fleece jackets, joggers, and base layers are built to last a lifetime.

Choose Patagonia if your primary concern is sustainability and gear that can handle tough conditions. It's a different vibe, but the spirit of creating high-quality, functional apparel is exactly the same. They're a perfect complement to a wardrobe built around quality and purpose.

Shop now at patagonia.com

7. John Elliott

John Elliott elevates athletic staples into the realm of luxury streetwear. He’s known for obsessed-over details, custom-milled fabrics from Japan, and perfectly tailored fits in hoodies, sweatpants, and tees. The vibe is decidedly high-fashion and urban, with a palette of sophisticated, washed-out neutrals.

Think of John Elliott as Reigning Champ’s older, fashion-week-attending brother. The foundation of premium, comfortable basics is there, but John Elliott takes it a step further with unique dyes and avant-garde silhouettes. The price point is higher - from $150 to $300 for staples - making it a true luxury alternative.

Shop now at johnelliott.com

8. NOBULL

With a "no-nonsense" ethos, NOBULL delivers straightforward, highly durable training gear. The brand is a favorite in the CrossFit and functional fitness communities for its tough-as-nails shoes, simple apparel, and focus on pure performance. Their designs are clean, minimal, and unapologetically built for hard work.

NOBULL shares Reigning Champ's simple, high-quality approach but strips away any hint of "luxe loungewear" in favor of raw, candid durability. If you're looking for apparel that puts durability and function above all else, NOBULL is an excellent choice. Their sweatshirts and joggers are simple, effective, and ready for anything.

Shop now at nobullproject.com

9. Aventus

Aventus offers premium athletic and loungewear focused on clean lines, neutral colors, and high-quality technical fabrics. It almost feels like a direct cousin to Reigning Champ, sharing that same refined, minimalist aesthetic that works just as well on the street as it does in the gym.

What sets Aventus apart is its subtle, modern European design sensibility. It’s slightly more fashion-forward than Reigning Champ's heritage-inspired classics, offering a sleek and sophisticated take on athletic basics for those who appreciate understated style. Prices typically range from $100-$200.

Shop now at aventus.co

10. Outlier

Outlier operates at the intersection of fashion, technology, and performance. This Brooklyn-based brand is famous for using experimental and cutting-edge fabrics to create highly functional everyday apparel designed for urban life. Think merino wool tees that don't stink and pants with four-way stretch that look like chinos.

Like Reigning Champ, Outlier takes material quality deadly seriously. But where Reigning Champ perfects the classics, Outlier constantly pushes the boundaries of textile innovation. It’s the brand for anyone fascinated by technical fabrics and wants their clothes to do more, with prices starting around $100.

Shop now at outlier.cc

11. Loro Piana

If you're looking for the ultimate in luxury, it doesn't get much higher than Loro Piana. This Italian brand is the world authority on ultra-premium materials like vicuña and baby cashmere. Their "athletic" wear consists of impeccably crafted cashmere hoodies and tracksuits that redefine what comfort can be.

Loro Piana and Reigning Champ are at opposite ends of the price spectrum, but they share a philosophy of letting exceptional materials be the star. Loro's a G-Wagon to Reigning Champ's perfectly engineered Porsche - both are best-in-class, just operating in different stratospheres. Be prepared for price tags of $300 and way, way up.

Shop now at loropiana.com

12. Todd Snyder

Todd Snyder merges classic American menswear with a sporty, modern sensibility. In collaboration with the heritage brand Champion, he creates some of the best premium sweatshirts and joggers on the market. His pieces masterfully blend timeless style with athletic comfort, using details like raglan sleeves and premium fleece.

Compared to Reigning Champ's pure athletic focus, Todd Snyder brings a more tailored, menswear-driven eye to casual staples. It's the perfect choice if you want your athletic wear to feel a bit more refined and preppy. It nails that "effortlessly polished" weekend look.

Shop now at toddsnyder.com

13. P.E Nation

P.E Nation turns up the volume on activewear with a bold, retro-inspired streetwear aesthetic. Known for its vibrant color-blocking, oversized logos, and '80s and '90s vibes, this Australian brand is anything but minimalist. However, underlying the loud graphics is a serious commitment to high-performance fabrics and quality construction.

P.E Nation shares Reigning Champ's premium price point ($80-$200). It provides a fashion-forward, statement-making alternative for anyone who wants their activewear to be the center of attention, not a supporting character.

Shop now at pe-nation.com

14. Faherty

Faherty is built on a love for casual surf culture and a passion for unbelievably soft, sustainable fabrics. Their apparel is perfect for laid-back living, with cozy flannels, perfectly broken-in hoodies, and versatile joggers. The feeling is less about intense training and more about comfortable, stylish days by the coast.

While the aesthetic is more relaxed and beachy than Reigning Champ's sleek urban feel, Faherty shares that same obsession with material comfort and quality. If you love that plush, lived-in feel from day one and appreciate brands that prioritize eco-friendly materials, this one is for you.

Shop now at fahertybrand.com

15. Kirkland Signature (Costco)

It might seem like a wild card, but don't sleep on Costco's in-house brand. Kirkland Signature is legendary for offering surprisingly high-quality products at fantastic prices, and their athletic wear selection is no exception. You can often find simple, durable items like joggers, hoodies, and crewnecks that deliver impressive comfort and longevity for a fraction of the price.

While you won't get the branding, luxurious feel, or sleek design of Reigning Champ, Kirkland basics are strong contenders on a pure value-for-money basis. If you want a dependable, no-frills essential for around $20-$40, Kirkland is a tough act to beat.

Shop now at costco.com

16. SixthJune

SixthJune sits at the crossroads of activewear and contemporary street style. The Parisian brand focuses on a clean, minimalist aesthetic with a very specific, neutral color palette - think hues of stone, slate, and sand. Their collections of leggings, sweatshirts, and sweatsuits are designed with clean lines and premium-feeling fabrics.

SixthJune is very similar to Reigning Champ in its understated look but has a bit more of a modern, urban-inspired edge. It's for the person who loves Reigning Champ's simplicity but wishes it was just a bit more trend-aware. Pricing is competitive, landing mainly in the $40 to $80 range.

Shop now at sixthjune.com

17. Lululemon The Sweat Collection

Lululemon’s Sweat Collection is their specific answer to luxury activewear basics. This curated selection of hoodies, joggers, and layers are specifically designed for the top performers, using elevated fabrics that are even softer and structured than Lululemon's more technical gear.

The collection has the minimal aesthetic you'd expect, focusing on perfect fits, subtle branding, and a versatile color palette. Like Reigning Champ, the collection emphasizes the same ideals of style, comfort, and quality, making it a direct comparison to their core products.

Shop now at shop.lululemon.com.

18. Icebreaker

Icebreaker is a standout in the world of merino wool. Known for creating natural fiber-based wear that is breathable, moisture-wicking, and odor-resistant. Its collection includes base layers, joggers, and hoodies, with a focus on function and sustainability.

Icebreaker shares Reigning Champ's commitment to high-quality materials, but its unique angle is its dedication to merino wool. For those who want a natural, performance-friendly alternative that excels for outdoor activities, Icebreaker is an outstanding choice, especially in cooler climates.

Shop now at icebreaker.com

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