For parents who want their little ones to look as stylish as they do, Pepa London is a dream come true. Mixing elevated, runway-inspired designs with everyday wearability, the brand delivers chic, playful, and contemporary outfits perfect for everything from special occasions to stylish playdates.
If you love their blend of high-quality fabrics, unique prints, and sophisticated-yet-fun silhouettes, you're in luck. We’ve found 18 other amazing kids' clothing brands that capture a similar spirit of modern, chic style. Get ready to update your kid's wardrobe with these fantastic finds.
Consider Bonpoint the ultra-luxurious, classic French counterpart to Pepa London. Known for its exquisite fabrics and timeless, elegant designs, this brand is all about refined sophistication for babies and children. While Pepa London leans into modern trends and playful prints, Bonpoint offers a more traditional, polished aesthetic perfect for milestone events or creating a truly high-end wardrobe.
With pieces often priced over $200, it's definitely a splurge, but one that delivers on impeccable quality and heirloom-worthy style. If you love the chicness of Pepa London but crave something even more classic and luxurious, Bonpoint is the ultimate upgrade.
Shop now at www.bonpoint.com
If you're drawn to Pepa London’s playful side, you’ll love Mini Rodini. This Swedish brand is famous for its bold, quirky graphics and commitment to sustainability. Their designs are full of imagination and personality, offering a vibrant, street-inspired alternative to Pepa's more polished look.
You can expect high-quality, eco-friendly materials in fun prints ranging from animals to abstract patterns, with most items priced between $30 and $100. It’s the perfect brand for parents who want their kids' clothes to be as creative and conscious as they are fun to wear.
Shop now at minirodini.com
For a softer, more bohemian vibe, Rylee + Cru is a beautiful alternative. This brand focuses on relaxed silhouettes, high-quality organic fabrics, and artfully hand-drawn prints. Where Pepa London is chic and event-ready, Rylee + Cru is all about gorgeous, everyday comfort that feels breezy and effortless.
Their collections of dresses, loungewear, and swimwear are perfect for artistic family photos or just stylish lounging. With prices typically in the $20-$70 range, it's a wonderfully accessible way to achieve that cool, laid-back aesthetic.
Shop now at ryleeandcru.com
If you love Pepa London for its on-trend styles but need a more budget-friendly option, Zara Kids is your go-to. As a fast-fashion powerhouse, Zara excels at translating adult runway looks into adorable, affordable kidswear, often for under $50. You’ll find everything from trendy dresses and stylish outerwear to everyday basics.
While Pepa London offers a more boutique, curated feel with higher-quality fabrics, Zara delivers that same fashion-forward energy for a fraction of the price. It's the ideal spot for stocking up on of-the-moment pieces your kids will love (and quickly grow out of).
Shop now at zara.com
Jacadi Paris offers a dose of timeless French elegance, making it a more traditional alternative to Pepa London's contemporary vibe. Known for its classic tailoring, Liberty prints, and refined details, Jacadi creates beautiful, high-quality clothing that never goes out of style. It's the perfect brand for formal occasions, family portraits, or simply instilling a sense of classic chic from a young age.
Prices range from a reasonable $50 to over $150, putting it in a similar mid-to-premium category as Pepa London. If your style leans less trendy and more classic, Jacadi delivers that Parisian polish perfectly.
Shop now at jacadi.us
Focusing on the tiniest fashionistas, Magnolia Baby is all about ultra-soft fabrics and sweet, traditional designs for newborns and toddlers. While Pepa London offers fashion-forward pieces for a wider age range, Magnolia Baby specializes in a world of gentle prints, delicate embroidery, and dreamy-soft Pima cotton.
Their pieces, like footies and converters, are incredibly practical while still feeling special, and most items are comfortably priced under $50. It’s the perfect brand for parents who prioritize comfort and classic sweetness in those early years.
Shop now at magnoliababy.com
Hailing from London, Trotters offers a classic, preppy style that’s polished and timeless. Think perfectly tailored chinos, charming smocked dresses, and high-quality knitwear that would look right at home at a family gathering or holiday party. Where Pepa London feels modern and runway-inspired, Trotters embodies a more traditional British sensibility.
With prices ranging from about $20 for accessories to $80 for dresses and jumpers, it’s a great option for parents who appreciate well-made, understated kidswear that will stand the test of time.
Shop now at trotters.com
Bonton brings a whimsical, artistic spirit to children's fashion. This Parisian brand is known for its unique color palettes, playful prints, and cozy, high-quality materials that feel both stylish and lived-in. While Pepa London is best for a more polished statement, Bonton offers an eclectic, indie vibe that’s effortlessly cool.
It's the perfect choice for creative families who want their children's clothing to express personality and artful charm. Prices generally fall in the $40 to $120 range, reflecting its quality craftsmanship and distinctive design.
Shop now at bonton.com
Get ready for a burst of color and personality with Gardner and the Gang. This brand is all about vibrant, statement-making prints that are certified to stand out. Forget subtlety - think funky patterns, cool hand-drawn illustrations, and fun colors on comfortable pieces like dresses, leggings, and sweatshirts.
While still offering great quality, its style is dialed up to be more playful and loud than Pepa London's chic sophistication. With prices around $40-$80, it’s a fantastic brand when you want your kid’s outfit to be a real conversation starter.
Shop now at gardnerandthegang.com
Handcrafted in Spain, Fina Ejerique offers charming, vibrant collections that feel sunny and cheerful. Known for its high-quality fabrics and unique details, the brand blends contemporary prints with classic silhouettes. This gives their outfits a slightly bohemian, artisanal flair that differs from Pepa London’s modern polish.
If you appreciate handcrafted quality and a lively, Mediterranean-inspired aesthetic, Fina Ejerique is a wonderful discovery. Prices for their beautifully made pieces typically range from $50 to $150.
Shop now at finaejerique.com
Based in Barcelona, Tinycottons is the master of minimalist, stylish comfort. The brand is known for using incredibly soft Pima cotton and other eco-friendly materials to create simple, modern designs with a Scandinavian sensibility. Their aesthetic is more understated than Pepa London's, focusing on clean lines, muted color palettes, and playful yet simple graphics.
Prices range from around $30 to $80, making it an excellent choice for design-minded parents who prioritize sustainability and timeless, high-quality essentials kids can play in all day.
Shop now at tinycottons.com
Oeuf NYC excels at modern, minimalist, and often gender-neutral kidswear. Their designs are clean, functional, and crafted from sustainable fabrics like alpaca wool and organic cotton. It's the go-to brand for parents who love a sleek, contemporary aesthetic and steer clear of overly frilly or decorative styles.
Compared to Pepa London’s bolder prints and fashion-forward details, Oeuf offers a more muted and versatile look. Priced mainly between $40 and $100, it’s a brilliant source for stylish, high-quality pieces that mix and match with ease.
Shop now at oeufnyc.com
Primarily known for their incredible accessories, Mimi & Lula also offers a darling collection of clothing that’s pure fun and whimsy. Their style is all about playful details, bright colors, glitter, and tulle - everything a child dreams of. Where Pepa London is stylishly sophisticated, Mimi & Lula is joyfully decorative and all about letting kids be kids.
At an accessible price point, generally from $25-$70, it’s the perfect place to find a magical party dress or fun separates that bring a little extra sparkle to their everyday.
Shop now at mimiandlula.com
This Portuguese brand is beloved for its classic, refined styles made from exceptionally soft and comfortable materials, especially for babies. Laranjinha offers a nostalgic, vintage-inspired look with sweet detailing and timeless charm. It's more traditional and delicate compared to Pepa London’s modern edge but shares a commitment to quality and beautiful European craftsmanship.
Perfect for baby’s first wardrobe or special family moments, pieces range from about $50 to $150 and are made to be treasured.
Shop now at laranjinha.pt
Bobo Choses is a brand that tells stories through its collections, with each season built around a playful and imaginative theme. This Barcelona-based label is known for its quirky prints, comfortable shapes, and avant-garde sense of humor. Its aesthetic is decidedly more artsy and imaginative than Pepa London's polished chic.
It's the brand for kids (and parents) who don't take fashion too seriously and love pieces that spark creativity. With prices between $40 and $120, it’s a wonderful way to add some art-school cool to any kid’s closet.
Shop now at bobochoses.com
If you value durability and comfort above all, Hanna Andersson is your brand. Famous for its legendary Hannajams and super-soft organic cotton basics, this label blends Scandinavian-inspired designs with practical, long-lasting quality. Their clothes are made to be passed down.
While Pepa London is more fashion-forward, Hanna Andersson delivers bright, cheerful designs built for active play. It's the perfect source for high-quality staples like leggings, tees, and dresses in the $20-$60 range that hold up wash after wash.
Shop now at hannaandersson.com
Gocco Kids offers a lovely selection of children’s clothing that feels both classic and relaxed. Hailing from Spain, the brand mixes playful prints and colors with well-made basics in natural fabrics. Their aesthetic is slightly more eclectic and bohemian than Pepa London, with a touch of vintage charm.
It’s a fantastic choice for parents seeking outfits that feel special and character-filled but are still totally wearable for everyday. Prices are also friendly, generally landing between $30 and $80.
Shop now at goccokids.com
Molo is a Danish brand that amps up the cool factor with its bold, photorealistic prints and edgy, functional designs. Their style is vibrant, sporty, and innovative - think stunning prints of animals, galaxies, and landscapes on high-performance fabrics. Molo provides an avant-garde, urban alternative to Pepa London’s sophisticated chic.
It’s for the kid whose style is confident and full of energy. Ranging from about $40 to $130, Molo is a go-to for statement outerwear, awesome swimwear, and everyday outfits that are anything but boring.
Shop now at molo.com
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