If you're obsessed with turning everyday kitchen tasks into moments of joy, you've probably fallen in love with Ototo. Their clever, whimsical gadgets - from the Nessie ladle to sprout-shaped lid lifts - have a special way of making you smile while you cook. They prove that practical tools don't have to be boring.
But Ototo isn't the only brand bringing a little fun to the kitchen countertop. If you're looking to expand your collection of quirky cool kitchenware, we've rounded up 15 similar brands that nail that perfect blend of playful design and great functionality.
Kikkerland is a treasure trove of playful and inventive gadgets for your entire home, but their kitchen collection is especially good. Think animal-shaped tea infusers, silly salt and pepper shakers, and clever tools that solve tiny problems in the funniest way possible. Their designs are bright and imaginative, sharing Ototo's knack for adding humor to functionality.
While Ototo often focuses on charming character-based designs, Kikkerland has a slightly broader, more eclectic vibe, offering everything from minimalist problem-solvers to hilariously weird accessories. It's a one-stop shop for anyone who believes life's too short for dull design. Their price point is very similar to Ototo's, keeping things fun and affordable.
Shop now at kikkerland.com
If your sense of humor leans a bit more sarcastic or witty, meet Fred & Friends. This brand specializes in kitchenware that's genuinely funny, often incorporating puns, pop-culture references, and tongue-in-cheek humor into their designs. From dinner plates that look like vinyl records to tiki-themed cocktail gear, their products are guaranteed conversation starters.
Like Ototo, they excel at creating memorable, character-filled items, but with an edgier, more irreverent attitude. If Ototo is sweet and charming, Fred & Friends is its cool, joke-cracking older sibling. They're perfect for anyone who loves a good laugh while they cook or entertain.
Shop now at fredandfriends.com
For those who want their quirky kitchenware to have a touch of high-design sophistication, the MoMA Design Store is the place to look. While known for curating iconic, modern pieces, their collection is also full of clever and playful gadgets that are as beautiful as they are functional. Think artful oil and vinegar cruets, sculptural bottle openers, and geometrically inspired utensils.
Compared to Ototo's overtly playful style, MoMA's offering feels a bit more elevated and refined - quirky for the minimalist. It’s where fun meets form in the most elegant way, perfect for when you want a statement piece that feels more like art than a gimmick.
Shop now at store.moma.org
Primarily for the home baker, Cake Boss offers a range of tools and accessories with a fun, sometimes kitschy, personality. While focused entirely on baking, their cheerful measuring spoons, themed cake decorating kits, and bright, colorful spatulas share Ototo's whimsical spirit. They make decorating cookies and cakes feel like an art project.
What sets them apart is their dedication to baking lovers. If your kitchen fun is centered around your stand mixer and oven, Cake Boss delivers tools designed specifically to make baking more creative and visually exciting. Their bold, vibrant aesthetic is all about adding personality to your pastries.
Shop now at cakes.com
Hailing from Spain, Lekue is a master of innovative and colorful silicone kitchenware. They focus on designs that make cooking easier, healthier, and way more fun. You'll find everything from bright popcorn poppers and quirky microwave steamers to beautifully designed baking molds that turn any dessert into a work of art.
Like Ototo, Lekue marries function with a seriously playful aesthetic, but their strong suit is their expertise in silicone. Their products are flexible, durable, and brilliantly practical. If you love discovering clever cooking shortcuts without sacrificing on style, Lekue is a brand worth getting to know.
Shop now at lekue.com
The name says it all - Suck UK is known for creating cheekily inventive gifts and home goods, with an awesome collection of kitchen gadgets. Whether it's skull-shaped sugar spoons, rainbow-layered nesting measuring cups, or quirky cookie stamps, their products have a distinctly humorous and often surprising twist.
If you love Ototo for its ability to create simple items that become instant go-tos, you'll appreciate Suck UK's similar commitment to functional fun. The brand is perfect for gift-giving or just treating yourself to a gadget that will make your kitchen a little less serious.
Shop now at suck.uk.com
If you’re drawn to unique design but prefer a more elegant and sophisticated look, Mud Australia is a stunning choice. They create handmade porcelain dinnerware and serving pieces in an incredible range of colors, from soft pastels to rich, deep tones. Their beauty lies in their organic shapes and minimalist-yet-playful aesthetic.
While less overtly whimsical than Ototo’s plastic gadgets, Mud Australia’s pieces bring joyful color and a designer touch to the table. They’re a definite investment, but perfect for someone wanting to add a dose of "artisanal quirk" to their dining collection.
Shop now at mudaustralia.com
Though the original site is gone, the spirit of ThinkGeek lives on through GameStop's collectibles section. This is the ultimate destination for kitchenware that celebrates your favorite fandoms. You'll find things like Star Wars waffle makers, Marvel-themed mugs, and Minecraft coffee presses that let you wear your geeky heart on your sleeve - or, in this case, on your countertop.
If you love Ototo for the personality it injects into the kitchen, you'll get the same feeling from ThinkGeek's gear, just rooted in specific pop culture universes. It’s the perfect brand for anyone who wants their kitchen to reflect their passion for movies, games, and comics.
Shop now at gamestop.com
Another brand that brings incredible creativity to silicone is Silikomart. This Italian company specializes in baking molds that look more like modern sculptures. They offer everything from futuristic geometric shapes to incredibly detailed floral designs and playful animal molds, turning cakes and desserts into professional-looking masterpieces.
Silikomart shares Ototo’s sense of playful transformation, taking a simple item - like a baking pan - and making it something truly special. For bakers who see their creations as a form of expression, Silikomart's tools are an absolute must-have.
Shop now at silikomart.com
Ban.do is all about bright colors, bold patterns, and fun, optimistic vibes, and their kitchen and drinking vessels live up to that mission. Expect cheerful mugs with upbeat phrases, super cute printed tumblers, and colorful wine glasses perfect for a girls’ night in. They make everyday items feel like a party.
While their product range is more focused on serveware and drinkware than cooking gadgets, their energetic and vibrant aesthetic is right in line with the joy Ototo inspires. If your style is loud, happy, and personality-packed, ban.do's designs will fit right in.
Shop now at bando.com
Peleg Design brings curiosity, humor, and imagination to the world of kitchen gadgets, making them a fantastic alternative to Ototo. Based in Israel - just like Ototo - they share a similar design DNA focused on creating functional products with a surprising and magical twist. You might recognize their iconic "Yolkfish" egg separator or their sword-shaped hors d'oeuvres picks.
They create illusions that enrich our daily lives, turning mundane objects into little adventures. If you love Ototo’s playful characters and inventive solutions, Peleg Design's world of charming inventions will make you feel right at home with an equally delightful sense of creativity.
Shop now at peleg-design.com
Cake & Pie is a wonderful UK-based brand brimming with colorful and quirky baking essentials. They deliver everything you need to bake with a smile, from whimsical animal-shaped measuring cups and humorous cookie cutters to vibrantly patterned oven mitts. Their aesthetic is sweet, cheerful, and unpretentious.
Much like Ototo, Cake & Pie focuses on making practical items feel special and eye-catching. It's a fantastic brand for home bakers who believe the process of making treats should be just as joyful as eating them.
Shop now as there's no official website, but their products can be found at retailers like Sur La Table surlatable.com
Known for crafting high-quality aprons loved by professional chefs and home cooks alike, Hedley & Bennett proves utility and personality can go hand-in-hand. While their core product is the apron, they offer them in an amazing array of funky patterns, bold colors, and awesome collaborations.
They bring a sense of style and playfulness to kitchen apparel in the same way Ototo brings it to gadgets. If you see the kitchen as your stage, a Hedley & Bennett apron is the perfect costume to complete the look. It's quirky gear for the cook themselves.
Shop now at hedleyandbennett.com
Oddbird blends durability with unique, artistic flair, offering kitchen textiles and accessories with bold prints and a handcrafted feel. Their collections often feature quirky patterns and bright color pairings on aprons, towels, and reusable napkins that feel both modern and playful. Their vibe is more artisanal than novelty.
While much of Ototo's catalog is made of hard tools and plastics, Oddbird brings that same quirky spirit to kitchen linens. They are a perfect choice for those who want their kitchen to feel like a creative studio, full of well-made, beautiful objects that stand out from the crowd.
Shop now at oddbird.co, via their textile sister brand, anther.co
Based in the Netherlands, Pip Studio is famous for its romantic, vintage-inspired porcelain and decorations. Their motto, "Happy products for happy people," shines through in their wonderfully whimsical designs filled with lush florals, charming birds, and delicate details.
While Ototo's quirkiness is modern and humorous, Pip Studio offers a different kind of playful: a dreamy, fairytale aesthetic. Their plates, mugs, and teapots can make an ordinary afternoon tea feel like a magical garden party. It’s perfect for those who want to add a touch of feminine, eclectic charm to their kitchen.
Shop now at pipstudio.com
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