If you're a fan of chic French fashion, chances are you already love Morgan De Toi. Known for its sophisticated and feminine designs with a modern edge, the brand is a master of creating those sleek, polished pieces that feel both timeless and totally current. Think elegant dresses and perfectly tailored separates that nail the essence of Parisian style.
For those who appreciate Morgan De Toi's blend of quality fabrics, impeccable fit, and understated sensuality, there are plenty of other brands that capture a similar vibe. Whether you're looking for something a bit more romantic, edgy, or minimalist, here are 18 similar brands worth adding to your wardrobe.
Sandro is your go-to for a sleek, contemporary take on Parisian style. The brand specializes in chic tailored pieces, elegant dresses, and stylish blouses with a minimalist touch. With prices for key pieces typically falling between $100 and $300, it offers a similar quality and refined feel to Morgan De Toi.
If you love Parisian elegance with a modern edge, Sandro is your next shopping destination. Shop now at sandro-paris.com
Maje offers a romantic, bohemian-chic aesthetic fused with a polished, urban vibe. You’ll find everything from flowy floral dresses to sharply structured blazers, generally priced between $150 and $400. Like Morgan De Toi, Maje champions a distinctly feminine elegance.
The key difference is Maje’s playful use of prints, unique embellishments, and a slightly more free-spirited attitude. It’s for the woman who loves classic Parisian style but wants to inject a bit of bohemian nonchalance into her look. Shop now at maje.com
Founded by French It-girl Jeanne Damas, Rouje is the embodiment of effortless, vintage-inspired Parisian charm. The brand is famous for its perfect-fit floral dresses, cute cardigans, and high-waisted denim that feels both feminine and laid-back. Pieces usually range from $80 to $250.
While Morgan De Toi leans into sleek modernism, Rouje offers a softer, more relaxed take on French style with a nostalgic twist. It’s perfect for when you want a look that feels polished yet cozy and effortlessly cool. Shop now at rouje.com
The Kooples blends Parisian cool with a sharp rock ‘n’ roll edge. Their collections feature sleek tailoring, silk blouses, and statement outerwear, often with signature bold details. With prices typically in the $100-$350 range, this brand is for someone looking to toughen up their wardrobe.
Where Morgan De Toi channels refined femininity, The Kooples offers a more rebellious, androgynous vibe. If you love classic French style but crave a little more attitude, this is your brand. Shop now at thekooples.com
Claudie Pierlot strikes a perfect balance between playful and sophisticated. The brand is known for its polished dresses, cozy knitwear, and chic accessories adorned with preppy details like Peter Pan collars and bows. Prices generally fall between $150 and $350.
It shares Morgan De Toi’s commitment to timeless Parisian elegance but infuses it with a youthful, feminine charm. This is the ideal brand for women who appreciate classic styles reimagined with a modern, whimsical twist. Shop now at claudiepierlot.com
Ba&sh is all about effortless, feminine silhouettes and a relaxed, boho-luxe vibe. Their collections are filled with flowy dresses, soft, luxurious knits, and versatile separates perfect for layering. You can expect to find pieces ranging from $100 to $300.
Like Morgan De Toi, Ba&sh prioritizes both elegance and comfort, but it leans much more into a breezy, bohemian aesthetic. It’s the perfect choice for creating easy-to-wear looks that work for both a beach vacation and a city brunch. Shop now at ba-sh.com
A.P.C. (Atelier de Production et de Création) is the master of Parisian minimalism. The brand is celebrated for its perfectly cut raw denim, clean-lined basics, and understated wardrobe essentials. With core pieces priced between $80 and $250, it offers high-quality, timeless style.
Compared to Morgan De Toi's more polished and sensual designs, A.P.C. is focused on an unstudied, functional cool. It's for those who appreciate impeccable basics and prefer a sophisticated, no-fuss approach to dressing. Shop now at apc.fr
For the men who appreciate the same Parisian aesthetic, Sandro Homme is the perfect counterpart. The menswear line offers the same sleek, minimalist vibe found in the womenswear collection, featuring tailored blazers, refined knits, and modern accessories.
It channels a sharp, contemporary masculinity that feels sophisticated but never stuffy. It's the ideal choice for building a polished wardrobe that mirrors the effortless elegance of brands like Morgan De Toi and Sandro. Shop now at sandro-paris.com
Sézane has become a cult-favorite French brand for a reason. It offers beautiful, vintage-inspired pieces that feel both current and timeless, from perfectly cut blouses to romantic dresses and high-quality knitwear. Prices range from about $60 to $250.
Similar to Morgan De Toi, Sézane delivers versatile, high-quality garments with a focus on sustainable production. However, Sézane’s aesthetic is slightly softer and more bohemian, making it perfect for everyday romanticism. Shop now at sezane.com
If you're looking for Parisian style with a rebellious heart, Zadig & Voltaire is for you. This brand is known for its rock-chic vibe, blending luxurious materials like cashmere and silk with edgy details. Think leather jackets, relaxed-fit sweaters, and statement boots, with prices from $100 to $400.
While Morgan De Toi focuses on refined polish, Zadig & Voltaire embraces a lived-in, luxe-rock aesthetic. It’s for the person who wants their sophistication served with a side of downtown cool. Shop now at zadig-et-voltaire.com
Stepping into high-luxury territory, Loewe is a Spanish house celebrated for its incredible leather goods and artfully crafted ready-to-wear. With prices starting around $500 for clothing, it's an investment brand for a discerning wardrobe.
Though more high-end, Loewe shares Morgan De Toi's dedication to impeccable craftsmanship and timeless design. The difference is Loewe’s avant-garde approach and statement-making pieces, making it a dream brand for true fashion connoisseurs. Shop now at loewe.com
Massimo Dutti delivers elegant, elevated essentials with a focus on quality fabrics and classic silhouettes. With a more accessible price point of $50-$200, it’s a fantastic option for building a chic, sophisticated wardrobe without breaking the bank.
Like Morgan De Toi, it excels at timeless pieces that feel polished and modern. Massimo Dutti leans slightly more toward quiet luxury and classic workwear staples, offering a more understated take on European chic. Shop now at massimodutti.com
For a trendy and affordable option, look no further than Vero Moda. This Danish brand offers stylish, feminine pieces perfect for everyday wear, with most items priced between $30 and $80. You can find everything from casual dresses and tops to smart office attire.
While it embraces a faster-fashion model, Vero Moda shares Morgan De Toi's knack for creating chic, easy-to-wear styles. It's a great choice for trying out new trends or grabbing stylish wardrobe fillers on a budget. Shop now at veromoda.com
Reiss is the go-to for modern, polished pieces that bridge the gap between elevated workwear and chic casual looks. With prices typically hovering between $100 and $350, the British brand focuses on sophisticated tailoring and elegant silhouettes.
It shares Morgan De Toi’s dedication to clean lines and a refined aesthetic. However, Reiss often has a more corporate-leaning edge, making it an excellent choice for powerful, contemporary office fashion that easily transitions to evening events. Shop now at reiss.com
Khaite is a New York-based luxury brand known for its elevated essentials and a perfect balance of strength and softness. With prices starting around $400 for key pieces, it is an investment in wearable luxury perfect for the modern woman's wardrobe.
While its price point is significantly higher, Khaite shares Morgan De Toi’s appreciation for understated elegance and perfect fits. If you love a minimalist aesthetic and are ready to invest in impeccably crafted basics with a subtle edge, Khaite is the dream brand. Shop now at khaite.com
Celine epitomizes modern Parisian luxury with its sleek, minimalist designs and masterful tailoring. This is true high-fashion, with ready-to-wear prices typically starting at $1,000. It's the ultimate aspiration for lovers of clean lines and understated chic.
Celine’s aesthetic aligns with the sophisticated spirit of Morgan De Toi but elevates it to the highest echelons of luxury. Its focus on timelessness and quiet confidence makes it the north star for the Parisian-inspired wardrobe. Shop now at celine.com
The house of Alaïa is legendary for its sculptural, body-celebrating designs and exquisite craftsmanship. Known for its iconic laser-cut leather and form-fitting knit dresses, Alaïa operates at a couture level, with prices often exceeding $2,000.
The connection to Morgan De Toi lies in its unwavering dedication to feminine power and sophisticated silhouettes. Alaïa offers a high-fashion interpretation of timeless, body-conscious elegance that is both artful and incredibly sensual. Shop now at maison-alaia.com
Joseph is well-known for its modern minimalism and luxurious essentials. The brand excels at elevated basics, chic dresses, and sophisticated tailored pieces, creating a foundation for a versatile and contemporary wardrobe. Prices range from about $200 for tops to $800 and up for outerwear.
Like Morgan De Toi, Joseph values understated style and quality fabrics. However, Joseph’s approach is more minimalist and architectural, appealing to a slightly more fashion-forward crowd that appreciates clean lines above all. Shop now at joseph-fashion.com
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