If you've discovered Momformal, you know how hard it is to find maternity clothes that are truly stylish, comfortable, and perfect for every day. They nail that sweet spot between polished enough for work and cozy enough for the weekend, with chic silhouettes and breathable fabrics that grow with you.
For those who love Momformal's modern and versatile approach to dressing the bump, you're in luck. We've rounded up 18 similar brands that deliver that same stylish, comfortable, and functional vibe. Get ready to update your maternity wardrobe with an even wider range of amazing options.
Often spotted on royalty and celebrities, Seraphine is the master of elegant and practical maternity fashion. They offer everything from cozy basics to chic work dresses and even glamorous evening gowns. The fabrics are incredibly soft, and the designs are always on-trend yet timeless, designed to carry you through pregnancy and beyond.
While their price point is slightly higher than Momformal's, ranging from $60 to $200, Seraphine is a fantastic alternative for building a polished maternity capsule wardrobe. If you love Momformal's practicality but want something with a touch more European elegance, Seraphine is for you.
Shop now at seraphine.com
PinkBlush is your go-to for trendy and affordable maternity wear with a fun, bohemian feel. They have a massive selection of casual dresses with vibrant prints, comfy loungewear, and cute tops perfect for weekend outings. Their prices are super accessible, typically falling between $20 and $80.
Compared to Momformal's clean and minimalist aesthetic, PinkBlush embraces a more relaxed, boho-chic vibe. If you want to sprinkle in some more playful and casual pieces into your maternity wardrobe without breaking the bank, PinkBlush is a great place to start looking.
Shop now at pinkblushmaternity.com
Consider Hatch the cool, older sister brand in the maternity world. They focus on high-quality, premium pieces with a minimalist, modern aesthetic that feels effortlessly chic. These are investment staples designed to be worn before, during, and after pregnancy, so you get incredible longevity from each piece.
Hatch is definitely a splurge, with prices ranging from $150 to $400, but their fabrics and cuts are top-tier. While Momformal provides amazing everyday style, Hatch offers that elevated, designer-level feel for moms-to-be who want a truly luxurious wardrobe.
Shop now at hatchcollection.com
For endless variety and on-trend styles at a fantastic price, ASOS Maternity is unbeatable. Whether you're looking for maternity work pants, a dress for a baby shower, or just casual everyday tops, you'll find hundreds of options. Their range includes everything from their own signature ASOS Design styles to other popular maternity brands.
Priced mostly between $30 and $100, ASOS is perfect for trying out new trends without the commitment. While Momformal offers a more curated, timeless collection, ASOS excels in providing a vast and ever-changing selection of fashion-forward pieces.
Shop now at asos.com
Ingrid & Isabel is all about creating high-quality, ultra-comfortable maternity foundations. They're famous for their essentials, like the signature "Belly Band" and seamless compression leggings that make you feel supported all day long. Their style is functional, modern, and perfectly suited for an active lifestyle.
With prices between $30 and $80, they offer accessible, high-performance basics. If you love Momformal's comfort-first approach but need more activewear and ultra-stretchy essentials in your rotation, Ingrid & Isabel is a must-shop.
Shop now at ingridandisabel.com
For the eco-conscious mama, Boob Design is a dream. This Swedish brand focuses on sustainable, organic, and GOTS-certified fabrics to create stunning minimalist maternity and nursing wear. Their designs are sleek, clever, and built for function without ever looking frumpy, making the transition to postpartum nursing feel seamless.
Prices range from about $80 to $200, reflecting their commitment to quality and sustainability. Boob Design shares Momformal's clean aesthetic but leads with an environmental-first mindset that makes every purchase feel good.
Shop now at boobdesign.com
Motherhood Maternity has been a trusted name in maternity wear for decades, known for its functional, accessible, and comfortable clothing. You can find just about everything you need here, from casual tees and leggings to work-appropriate dresses and pants, all at very budget-friendly prices usually under $80.
While Momformal focuses on a slightly more modern, minimalist aesthetic, Motherhood excels at providing reliable, no-fuss essentials for every day. It's the perfect place to stock up on the basics without splurging.
Shop now at motherhood.com
A Pea in the Pod is your destination for upscale and designer maternity fashion. They carry their own beautiful collection alongside high-end brands, offering luxurious fabrics and sophisticated cuts. This is the spot to find a stunning dress for a special occasion or impeccably tailored workwear.
Prices are higher here, generally from $150 to $400, sitting in a similar range as Hatch. While Momformal provides polished everyday styles, A Pea in the Pod caters to the mama looking for an exceptionally luxe and high-fashion maternity wardrobe.
Shop now at apeainthepod.com
Storq simplifies maternity dressing by focusing on minimalist, buttery-soft essentials. They create "the uniform" for pregnancy - think the perfect black dress, the most comfortable lounge pants, and the softest t-shirts you'll ever own. Their color palette is neutral and cohesive, making it easy to create endless outfits.
Similar to Momformal in its minimalist approach, Storq zeroes in on the absolute softest basics made from materials like modal and Tencel. If you just want to feel incredibly comfortable while still looking put-together, Storq is your brand.
Shop now at storq.com
Everyone loves Madewell's effortlessly cool vibe and incredible denim, and their maternity line delivers that same magic for expectant parents. You'll find their best-selling jeans reimagined with discreet, comfortable belly panels, plus the cozy sweaters and easygoing tees they're famous for. It's perfect for a casual, stylish pregnancy wardrobe.
If you wear Momformal's dresses and tops, Madewell is the perfect place to find the jeans to complete your look. The price and quality level are very comparable, making it an easy addition to your shopping rotation.
Shop now at madewell.com
With its cool Scandinavian roots, MAMA.LICIOUS offers modern, comfortable, and affordable maternity clothing. Their collections often feature clean lines, cozy knits, and practical pieces that feel both trendy and classic. It's a great source for basics like leggings and tops, but you'll also find fun, fashion-forward dresses and jumpsuits.
Priced mostly between $30 and $100, this brand offers a relaxed, everyday aesthetic that complements Momformal's more polished styles. It's perfect for building out your comfortable, casual wardrobe for pregnancy.
Shop now at mamalicious.com
H&M's maternity section, known as H&M Mama, is a treasure trove of stylish and incredibly affordable finds. They're particularly well-known for their nursing-friendly basics, trendy sweaters, and comfortable maternity jeans. It's a fantastic place to pick up pieces that reflect current trends without a huge financial investment.
Functionally similar to ASOS, H&M provides a great fast-fashion alternative that keeps your bump looking stylish. While Momformal is where you go for your core, quality pieces, H&M is perfect for adding those fun, seasonal items into the mix.
Shop now at hm.com
Noppies is a European brand focused on stylish, comfortable, and functional maternity and nursing wear. Their designs have a casual, contemporary feel with lots of soft fabrics, practical features like hidden nursing zippers, and easy-to-wear silhouettes. They're especially great for quality maternity denim and super-soft loungewear.
Similar to Momformal in its focus on both comfort and style, Noppies leans a bit more into laid-back, weekend-ready looks. Expect prices from around $40 to $120 for everyday essentials that are built to last.
Shop now at noppies.com
For a touch of Italian glamour, Liu Jo Maternity brings a high-fashion sensibility to maternity wear. This is where you'll find structured blazers, elegant coats, and chic dresses with sophisticated details that feel luxurious and special. It's decidedly fashion-forward and perfect for moms who don't want to sacrifice their personal style during pregnancy.
Priced between $150 and $300, it's a premium brand that stands out from Momformal with its more daring, designer-inspired aesthetic. This is the place to shop when you have a special occasion or an important work event.
Shop now at liujo.com
While known primarily for its game-changing postpartum belly wraps, Belly Bandit also offers fantastic maternity support wear. Their collection includes performance leggings with built-in compression, supportive tanks, and nursing bras that focus on ultimate function. They blend technology with comfort to help support your changing body.
Unlike Momformal's fashion focus, Belly Bandit is squarely in the technical support category. However, their seamless, supportive leggings and tops are stylish enough to be a key part of your everyday maternity look, particularly for workouts or busy days.
Shop now at bellybandit.com
Luxe by Lisa crafts contemporary, stylish pieces for modern moms who want to maintain their fashion sense through pregnancy and nursing. Their line features beautiful dresses, work-appropriate blouses, and even activewear made from high-quality, comfortable fabrics. The styles often feel very current and perfect for social occasions.
Like Momformal, the brand excels at creating versatile pieces. However, Luxe by Lisa sometimes leans into bolder statement styles perfect for events, with a price point between $100 and $250.
Shop now at luxebylisa.com
Blanqi is the holy grail of maternity and postpartum supportwear that doubles as sleek, wearable fashion. Famous for their built-in support leggings and tanks, their pieces are designed to lift, smooth, and secure everything. The fabric is seamless and high-performance, making it perfect for both daily wear and light activity.
If you love the comfort of Momformal's pieces but need next-level support, Blanqi is where to look. Their leggings (usually $30-$80) are a cult favorite for a reason - they make you feel secure and look incredibly chic at the same time.
Shop now at blanqi.com
PinkRose offers fun, trendy, and incredibly affordable maternity pieces perfect for adding a bit of personality to your wardrobe. You'll find lots of casual dresses, printed tops, and comfortable everyday wear with prices often under $50. It's a great brand for casual outings and relaxed weekend adventures.
While Momformal masters sleek and versatile styles, PinkRose is all about playful and comfortable maternity looks for the mom-to-be on a budget. It's an excellent choice for easily adding some fast, fun fashion to your maternity rotation.
Shop now at destinationmaternity.com
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