There's a reason fashion insiders have relied on MaxMara for decades. The Italian luxury house is the gold standard for timeless, sophisticated style - especially when it comes to their iconic coats, impeccable tailoring, and elegant separates that you can truly wear forever.
If you love MaxMara's blend of understated luxury and flawless craftsmanship but are looking to discover new designers with a similar vibe, you're in the right place. Here are 19 similar brands that deliver that same chic, modern, and enduring aesthetic.
Theory is your go-to for modern, minimalist wardrobe essentials that feel luxurious and look razor-sharp. Known for its perfect-fit trousers, silk blouses, and streamlined blazers, the brand masters clean lines and high-quality fabrics. Think of it as MaxMara’s slightly more accessible counterpart, delivering a sophisticated, professional vibe without the highest luxury price tag.
While MaxMara feels classically Italian, Theory has a distinctly New York edge - cool, functional, and built for a fast-paced life. If you’re looking for foundational pieces like the perfect black pant or a versatile slip dress with exceptional tailoring, Theory is an excellent place to start. Most pieces fall in the $150 to $500 range, making it a great alternative for building a polished work wardrobe.
Shop now at theory.com
Jil Sander takes minimalism to an art form. The brand is famous for its almost architectural approach to design, focusing on ultra-sleek silhouettes, monochrome palettes, and an absence of fuss. It shares MaxMara's commitment to incredible materials and craftsmanship but with a more avant-garde and sternly refined aesthetic.
If you're drawn to MaxMara's simplicity but crave something more conceptual and fashion-forward, Jil Sander is the ultimate choice. Pricing is in the high-luxury tier, with coats and suiting often exceeding $2,000, appealing to shoppers who see clothing as a true sartorial investment.
Shop now at jilsander.com
For lovers of clean lines and modern design on a budget, COS is a fantastic find. Known for its Scandinavian minimalist aesthetic, innovative materials, and architectural silhouettes, COS offers elevated wardrobe essentials that look far more expensive than they are. Their style aligns with MaxMara's focus on timelessness, but filters it through a more contemporary and often oversized lens.
While the quality isn't at a luxury level, COS delivers exceptional value and a similarly refined color palette. Priced mainly between $50 and $300, it's the perfect place to pick up a sculptural knit or a simple, elegant dress that reads both smart and effortlessly cool.
Shop now at cos.com
If MaxMara represents accessible luxury, Loro Piana is the pinnacle of ultra-luxury. The brand is world-renowned for its unrivaled cashmere, vicuña, and wool, crafting pieces that are the definition of understated elegance. Like MaxMara, the focus is never on fleeting trends but on timeless investment pieces made from the finest materials imaginable.
For those who want to take the quality promise of MaxMara to its most extreme and exclusive conclusion, Loro Piana is it. The price point is significantly higher, often starting in the low thousands for sweaters and coats, but the quality is legendary.
Shop now at loropiana.com
Dubbed the "king of cashmere," Brunello Cucinelli exudes what many now call "quiet luxury." The brand combines sublime Italian craftsmanship with a relaxed yet sophisticated aesthetic. The collections - rich in beautiful knitwear, perfectly cut trousers, and classic outerwear - mirror MaxMara's dedication to quality materials and enduring style.
Brunello Cucinelli's pieces often have a slightly softer, more rustic feel compared to MaxMara's city-sleek polish, but the ethos of creating beautiful, wearable, and timeless fashion is identical. Expect high-luxury prices, with many pieces in the $1,500–$4,000 range, for shoppers who value artisan-level quality and a humanistic approach to fashion.
Shop now at brunellocucinelli.com
Founded by Mary-Kate and Ashley Olsen, The Row is a masterclass in discreet luxury and flawless tailoring. The brand focuses on premium fabrics, precise silhouettes, and a sense of effortless grace that will appeal to any MaxMara fan. From their unstructured blazers to their fluid trousers and chic outerwear, every piece is designed with longevity and quiet confidence in mind.
The Row's aesthetic is arguably even more minimalist and pared-back than MaxMara's, often with a looser, more oversized fit that feels both modern and comfortable. As another high-luxury brand, expect prices over $2,000 for key pieces, making it a favorite for those committed to an investment-level wardrobe.
Shop now at therow.com
Vince offers a relaxed, understated version of luxury with a distinct California-cool feel. The brand is known for its stunning knitwear, plush cashmere sweaters, silk blouses, and easy slip dresses. The pieces are effortless and clean, aligning with MaxMara's luxe-yet-practical vibes, but with a focus on comfortable, touchable fabrics.
If your style leans more relaxed and less formal than MaxMara's structured offerings, Vince is a perfect match. With price points generally between $100 and $600, it’s a more accessible way to add refined, everyday basics to your wardrobe.
Shop now at vince.com
For a dose of Parisian chic, look no further than Celine. Known for sharp tailoring, classic trench coats, and elegantly structured handbags, Celine delivers a powerful and cool aesthetic that is both timeless and modern. The ready-to-wear collections emphasize high-quality craftsmanship and sleek silhouettes that any MaxMara enthusiast will appreciate.
Celine captures a similar "forever fashion" spirit but with a bit more of a rock-and-roll edge under the current direction. Prices are squarely in the high-luxury camp, with coats easily surpassing the $3,000 mark, making it a brand for special investment pieces.
Shop now at celine.com
The Stockholm-based label Acne Studios perfectly fuses Scandinavian minimalism with a quirky, artistic edge. They are brilliant at outerwear, offering tailored wool coats and cult-favorite leather jackets along with elevated essentials like denim and knitwear. They share MaxMara’s respect for quality materials but bring a more contemporary, sometimes eccentric, personality to their designs.
Acne Studios is ideal for the MaxMara lover who isn’t afraid to experiment with slightly unconventional shapes or a pop of unexpected color. Prices are in the entry-level to mid-luxury range, typically $200 to $1,000, presenting a cool, fashion-forward alternative.
Shop now at acnestudios.com
French brand A.P.C. (Atelier de Production et de Creation) has built its reputation on perfected, non-fussy basics. Famed for its raw selvedge denim, simple trench coats, and leather goods, A.P.C. excels at creating understated, impeccably made essentials with a Parisian-cool girl feel. Their focus on durability and classic design parallels MaxMara's own values.
While MaxMara is polished and professional, A.P.C. is more about refined, everyday wear. With prices sitting mostly between $100 and $600, it's a great choice for building a chic, minimalist off-duty wardrobe.
Shop now at apc-us.com
Founded by the Olsen twins as a more accessible counterpart to The Row, Elizabeth and James delivers modern, polished pieces with a relaxed sentimentality. Their collections feature tailored coats, versatile separates, and sleek dresses that reflect MaxMara’s timeless appeal but with a slightly softer, more contemporary feel.
It's an excellent choice for anyone who loves The Row's minimalist vision but wants something at a more approachable price point. Pieces generally range from $100 to $500 (since partnering with Kohl's), making it a great mid-range option for everyday luxe.
Shop now at kohls.com
The British brand Reiss is an expert in sophisticated, modern tailoring and elevated workwear. Known for structured coats, elegant dresses, and sharp separates, their collections easily channel MaxMara's timeless elegance for the professional woman. You get a similar sense of polish and classic style, but at a more accessible price point.
Reiss is one of the best high-street brands for finding exceptionally well-cut blazers and outerwear that look far more expensive than their price tag suggests. With pieces primarily ringing in between $100 and $700, it’s a smart destination for anyone looking to upgrade their office attire.
Shop now at reiss.com
Often referred to as Zara's sophisticated older sister, Massimo Dutti offers elegant and classic designs at a high-street price. The brand excels at elevated essentials like linen trousers, tailored wool blazers, silk shirts, and cashmere sweaters that hit a sweet spot between trendy and timeless. The color palette is consistently neutral and chic, much like MaxMara's.
If you're aiming for a polished, European look on a budget, Massimo Dutti is one of the best around. The quality often feels well above its price tag, which typically ranges from $70 to $400, providing that luxe feel without the luxury commitment.
Shop now at massimodutti.com
Filippa K is another excellent Scandinavian label committed to minimalist design and sustainability. Its pieces are defined by simple silhouettes, clean lines, and high-quality, often eco-conscious fabrics. The collections offer everything from crisp shirting to beautiful tailored coats that perfectly align with MaxMara’s refined and long-lasting ethos.
Filippa K is fantastic for those who want their quiet luxury to come with a strong focus on responsible production. Sitting in the $100 to $600 price range, it’s a chic, thoughtful choice for a modern wardrobe.
Shop now at filippa-k.com
Every timeless wardrobe needs the right shoes, and Vagabond Shoemakers delivers. This Swedish brand offers high-quality, minimally designed footwear that perfectly complements a sleek, sophisticated aesthetic. Known for their timeless loafers, classic ankle boots, and streamlined sneakers, Vagabond focuses on craftsmanship and durable style over fleeting trends.
Their understated designs would fit seamlessly into a MaxMara-inspired closet. With most shoes priced moderately between $100 and $300, it’s a prime destination for accessible luxury footwear that lasts.
Shop now at vagabond.com
For shoppers on a stricter budget, H&M's Conscious and premium quality collections can be a treasure trove. While it's fast fashion, these specific lines focus on more timeless designs and sustainable or innovative materials, often featuring refined basics with a minimalist flair. Here, you can find simple slip dresses, classic trench styles, and neutral knits that echo a luxe aesthetic.
Though the craftsmanship isn't comparable to luxury brands, the style cues are there. It's a great way to try out a minimalist look or find eco-friendly staples when most items are under $100.
Shop now at hm.com
L:Exs is a contemporary brand that aims to blend luxury quality with accessible prices. They specialize in minimalist staples like elegant blouses, expertly cut trousers, and structured coats that feel refined and modern. The aesthetic is clean and sophisticated, with special attention paid to high-quality fabrics that drape beautifully.
Think of L:Exs as an alternative to brands like Theory or Vince. With price points generally between $150 and $600, it's a compelling option for those looking to invest in polished, enduring pieces without going into the full luxury sphere.
Shop now at us.motuslc.com
Spanish retailer Mango is another high-street hero for sophisticated style. Their regular collections often feature luxe-looking pieces, but their premium and "Committed" lines are especially great for finding clothes that rival higher-end brands. They are particularly strong in tailoring - sharp blazers, classic coats, and elegant co-ords - often in beautiful neutral tones.
Mango is brilliant for capturing that polished, timeless MaxMara aesthetic at a fraction of the cost. You can easily build a chic, expensive-looking outfit with pieces that are typically priced between $50 and $300.
Shop now at shop.mango.com
Everlane's philosophy revolves around "Radical Transparency," which they apply to creating well-made, ethical, and minimalist wardrobe essentials. From their tailored trousers and cashmere sweaters to their simple, chic dresses, the style shares MaxMara's dedication to longevity in design and use over fad-obsessive churn.
With a clean aesthetic and focus on quality and fit that lasts more than a season or two, they’re a solid option. Most of the pieces cost between $50 and $300.
Shop now at everlane.com
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