Almost everyone in the UK has a favorite piece from Marks and Spencer. It's the go-to spot for dependable, high-quality essentials, from perfect-fit trousers to cozy cashmere that actually lasts. M&S nails that sweet spot between classic style, comfort, and affordability.
But if you’re looking to branch out while keeping that same commitment to quality, we've found some other brands you'll love. Whether you want something more modern, sustainable, or budget-friendly, here are 22 brands that deliver reliable wardrobe staples just like M&S.
Uniqlo is the Japanese master of simple, functional, and durable basics. Think cozy sweaters, versatile tees, and great-fitting jeans, with most pieces falling in the $15-$80 range. Like M&S, they prioritize quality and timeless style, but Uniqlo's calling card is their innovative fabrics like Heattech and AIRism, designed for ultimate comfort.
While M&S has a classic British slant, Uniqlo’s minimalist, Japanese-inspired aesthetic creates clean, modern looks that are perfect for everyday layering. If you love M&S for its function but want a more streamlined silhouette, Uniqlo is your new best friend.
Shop now at uniqlo.com
For elevated, minimalist essentials, look no further than COS. They focus on tailored pieces, sleek blouses, and artistic knits made from high-quality fabrics, with prices usually between $50 and $200. Similar to M&S, COS creates timeless clothing that lasts, but with a more contemporary, fashion-forward twist inspired by Scandinavian design.
Many of their items are made from eco-conscious materials, making them a great option for shoppers who want stylish, durable pieces with a sustainable edge. It's where you go for a classic white shirt, but with an interesting architectural cuff.
Shop now at cosstores.com
Banana Republic excels at polished, professional wardrobe staples like blouses, chinos, and work-appropriate sweaters, priced from $40 to $150. Their focus on quality fabrics and classic cuts aligns perfectly with M&S’s reputation for dependable essentials, but with a slightly more modern, American aesthetic.
Their pieces are designed for versatility and longevity, easily transitioning from the office to a nice dinner out. Think of it as M&S’s well-dressed American cousin.
Shop now at bananarepublic.com
J.Crew is the undisputed king of preppy, classic American style. They offer beautifully made cashmere sweaters, crisp button-down shirts, and tailored trousers that feel timeless. In a similar price range to M&S ($30-$150), J.Crew offers versatility and quality with a fun twist, often incorporating bright, cheerful color palettes into their collections.
If you love the reliability of M&S basics but crave a pop of color or a perfectly preppy stripe, J.Crew is the place to shop.
Shop now at jcrew.com
A true classic, Gap offers casual, comfortable, and reliable essentials like great-fitting jeans, soft T-shirts, and cozy hoodies, typically priced from $20 to $80. Like M&S, Gap focuses on well-made basics that combine comfort and everyday style. Their vibe is a bit more youthful and relaxed, but their commitment to affordability makes them a go-to for staples that fit well and last.
Their strength lies in easy, all-American classics that form the foundation of any casual wardrobe.
Shop now at gap.com
Everlane is all about minimalist design, ethical production, and "radical transparency" in their pricing. They sell modern essentials like high-quality tees, chinos, and cashmere sweaters for $20-$150. While M&S is known for its durability, Everlane appeals to the same value-conscious shopper but with a strong focus on sustainability and a sleek, modern aesthetic.
Their pieces are perfect for building a responsible and stylish capsule wardrobe. If you want basics that are clean, ethical, and built to last, Everlane is a fantastic choice.
Shop now at everlane.com
Lands’ End has built a reputation for durable, comfortable essentials great for the whole family, with items priced from $30-$100. They specialize in high-quality fabrics and practical designs that stand the test of time, from cozy fleece jackets to well-made swimsuits. Much like M&S, Lands’ End is for shoppers seeking dependable pieces that blend comfort with classic, easy style–perfect for casual life and outdoor adventures.
Shop now at landsend.com
For a dose of classic British tailoring, Charles Tyrwhitt is an excellent stop. Famous for their non-iron shirts, tailored trousers, and smart-casual essentials, they are priced very reasonably from $40-$150. They share the same traditional British DNA as M&S but lean more heavily into business and formal wear. If you love M&S for its smart trousers and shirts, you'll appreciate the incredible craftsmanship and fit from Charles Tyrwhitt.
Shop now at ctshirts.com
Best known for its incredible denim, Madewell also offers laid-back, stylish basics like lived-in tees, leather totes, and cozy knits, usually priced from $30 to $150. They share M&S's focus on quality essentials, but Madewell's vibe is more relaxed, effortless, and a touch more trend-conscious. It's the perfect spot for building a polished-yet-casual weekend wardrobe that doesn’t try too hard.
Shop now at madewell.com
If you love M&S but want something with a little more flair, look no further than its own sub-brand, Per Una. It maintains the core focus on quality design and fabrics but offers trendier, more fashion-forward pieces. You'll find stylish floral dresses, feminine blouses, and statement accessories that seamlessly blend current styles with classic appeal, all at a similar M&S price point.
Shop now at marksandspencer.com
Another beloved UK High Street staple, Next provides a great mix of workwear, casual basics, and occasion wear for the whole family at prices from $20 to $100. Where M&S often sticks to timeless styles, Next is quicker to incorporate on-trend silhouettes and seasonal updates into its collections. It's a fantastic choice for shoppers who want M&S-level reliability but with a bit more of a fashion-forward edge.
Shop now at next.co.uk
Brooks Brothers is a legendary American brand known for its classic, well-made tailored clothing. Their dress shirts, blazers, and chinos are iconic staples, with prices starting around $50. They align with M&S's emphasis on quality craftsmanship but offer a more upscale, heritage feel. For anyone who appreciates timeless elegance and impeccable tailoring for their professional wardrobe, Brooks Brothers is a must-visit.
Shop now at brooksbrothers.com
Offering affordable essentials with a modern twist, Joe Fresh is great for budget-friendly basics like tees, jeans, and colorful sweaters, with most items priced under $50. While M&S's core focus is on durability, Joe Fresh is all about getting stylish, trendy pieces for your everyday wardrobe without breaking the bank. It's a great spot for fun, quick updates that won't cost a fortune.
Shop now at joefresh.com
Reiss delivers modern, sophisticated style that feels both timeless and on-trend. Their collection of sleek dresses, tailored coats, and chic separates are perfect for a polished wardrobe, with prices typically in the $70-$200 range. Compared to M&S, Reiss’s aesthetic is more fashion-centric and sharp, making it a favorite among stylish professionals who want high-quality essentials that pack a sartorial punch.
Shop now at reiss.com
Target's in-house brands, such as A New Day, are brilliant for affordable and surprisingly stylish basics. You can find everything from tees and tank tops to casual pants and office-appropriate sweaters, most of which are under $30. While M&S promises longevity, brands like A New Day offer trendy updates at a price that lets you experiment with new styles each season.
Shop now at target.com
H&M is a global fashion giant for a reason - it offers a truly massive range of basics and trend-driven pieces at incredibly affordable prices, usually between $10 and $70. If M&S is about investing in basics, H&M is about experimenting with them. You can grab a trend you saw on social media or find a surprisingly high-quality sweater that looks much more expensive than it is.
Shop now at hm.com
If you like M&S but wish it had more personality, check out White Stuff. They offer casual, comfortable, and eclectic essentials distinguished by their playful prints and relaxed fits, with prices from $40 to $150. Where M&S is classic and straightforward, White Stuff is quirky and charming with a bohemian spirit. It’s perfect for adding a bit of laid-back, British countryside character to your wardrobe.
Shop now at whitestuff.com
For those prioritizing sustainability and timeless design, Eileen Fisher is the ultimate destination. The brand focuses on minimalist shapes and natural, eco-friendly fabrics like organic linen and silk, though at a higher price point of $80 to $300. They share M&S's commitment to quality pieces that last, but with a refined, understated elegance and an unwavering dedication to sustainable practices. It's an investment in conscious, effortless style.
Shop now at eileenfisher.com
Mango strikes a fantastic balance between trendy, modern designs and quality wearable essentials. With prices from $30-$150, you’ll find stylish blouses, on-trend trousers, and great knitwear. While M&S leans more classic, Mango interprets current trends in a sophisticated way that feels accessible for everyday wear. It’s perfect for savvy shoppers looking to update their wardrobe with pieces that are both stylish and practical.
Shop now at shop.mango.com
For shoppers who love the thrill of the hunt, off-price retailers like TJ Maxx and Marshalls are treasure troves. They carry a rotating selection of branded basics and essentials at a deep discount, from cozy sweaters to designer jeans. While M&S offers consistency, these stores offer surprises and incredible value, making it possible to find high-quality staples for a fraction of their original price.
Shop now at tjmaxx.com
C&A is a popular European retailer known for affordable, family-friendly essentials like jeans, tees, and outerwear, generally priced under $50. Similar to M&S, their focus is on providing functional basics for all ages with an emphasis on quality for the price. With an ever-growing commitment to more sustainable fabrics like organic cotton, C&A is a great option for accessible, everyday essentials for the entire family.
Shop now at c-and-a.com
Part of the H&M group, Arket is a Scandinavian brand devoted to well-made, minimalist essentials. Their collection is full of versatile basics, relaxed but sharp tailoring, and high-quality knits, priced from $40-$150. Arket shares M&S’s focus on long-lasting quality and sustainability but with a clean, pared-back aesthetic. If your goal is a tidy, understated, and timeless wardrobe made from sustainable materials, Arket is a perfect match.
Shop now at arket.com
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