If you love the high-quality, edgy denim from Legend London, you're not alone. The brand has perfected the art of creating slim-fit jeans and streetwear-inspired pieces that are both stylish and built to last, all without a hefty price tag.
Their signature washes and tailored fits have earned them a loyal following. But if you're looking to expand your denim collection with similar styles, there are plenty of other brands that hit that same sweet spot of modern design, great quality, and accessible pricing. Here are 19 brands to check out next.
You can't talk about denim without mentioning Levi's. As the original denim titan, they offer everything from iconic styles like the 501s to modern slim and skinny fits that rival Legend London's silhouettes. Their prices are comparable, typically between $40-$100, so you're still getting great value for legendary quality.
While Legend London leans into modern streetwear, Levi’s offers a more timeless, heritage feel. If you appreciate the durability of Legend London but want a classic you can wear for decades, Levi's is the perfect place to look. Many of their newer pieces are also made with sustainable materials, adding a conscious element to your wardrobe.
Shop now at www.levi.com
For an endless variety of on-trend styles, ASOS Design is a must-shop destination. Their collection includes everything from skinny to high-waisted mom jeans, with prices an absolute steal from $30 to $70. The aesthetic is young and consistently updated with the latest trends, much like Legend London, but with an even bigger selection.
The key difference is the sheer scope and affordability ASOS offers. Plus, their inclusive sizing means there's a perfect fit for everyone. It's the ideal spot to experiment with new cuts and washes without breaking the bank.
Shop now at www.asos.com
Hailing from Sweden, Weekday delivers that cool, minimalist-edge vibe with a focus on sustainable materials. Their denim has a cult following for its modern fits and cool washes that perfectly channel a streetwear aesthetic. With jeans priced between $50 and $100, it hits a similar price point as Legend London.
If you love Legend London’s style but want something with a more conscious, eco-friendly twist and understated European flair, Weekday should be on your radar. Their pieces feel intentionally sleek and modern.
Shop now at www.weekday.com
Topshop remains a powerhouse for trendy, accessible denim ranging from distressed skinny jeans to classic straight-leg styles. Priced comfortably between $40 and $80, their styles are fun, youthful, and perfect for creating a statement look. Like Legend London, they cater to a fashion-forward crowd.
The main contrast is that Topshop heavily leans into fast-fashion seasonal trends, meaning you'll always find the latest look. It's a fantastic spot for shoppers who want to frequently update their denim collection with the newest styles.
Shop now at www.topshop.com
Nudie Jeans takes denim to a premium, eco-conscious level. This Swedish brand is celebrated for its organic cotton, perfect fits, and an incredible commitment to sustainability, including free repairs for life. The price point is higher, between $100 to $200, but you're investing in quality and ethical production.
For those who love Legend London's focus on a great fit but are willing to invest more in a pair of jeans you’ll own forever, Nudie is a top-tier choice. The love for craftsmanship and durability is shared by both brands.
Shop now at www.nudiejeans.com
Zara is the undisputed master of trendy, affordable fashion, and their denim collection is no exception. With styles constantly updated and priced from just $30 to $70, you can find every cut from wide-leg to ultra-slim. They match Legend London in bringing runway-inspired styles to an accessible market.
While Zara is great for getting a look for less, the focus is more on fast fashion than long-term durability. It's perfect for when you want to try out a new, bold silhouette that’s currently trending.
Shop now at www.zara.com
For stylish denim on a seriously tight budget, H&M is an obvious choice. With most pairs falling between $20 and $50, you can easily stock up on everything from classic blue jeans to trendy distressed styles. Like Legend London, H&M targets shoppers who want fashionable looks without the luxury price.
The main difference lies in the accessibility and fast-fashion model. H&M's pieces are more about capturing a momentary trend, making them a great option for adding fashionable, low-cost variety to your denim lineup.
Shop now at www.hm.com
If you're drawn to the edgier side of Legend London, Diesel kicks it up another notch. This premium brand is known for its bold, rebellious aesthetic and exceptionally crafted denim. Prices are in the luxury tier, ranging from $150 to over $300, reflecting their high-end materials and innovative washes.
Think of Diesel as the high-fashion version of Legend London's streetwear spirit. For anyone looking to invest in a major statement piece that screams confidence, Diesel delivers unforgettable designs.
Shop now at www.diesel.com
A&F has undergone a major glow-up, now offering some of the most comfortable and stylish denim on the market. Their look is casual yet polished, with a variety of flattering fits priced between $40 and $80. They appeal to the same young, trend-aware audience as Legend London.
However, Abercrombie's vibe is less about the streetwear edge and more about classic, laid-back American style. If incredible comfort and versatile fits are your priority, their "Curve Love" line is a game-changer.
Shop now at www.abercrombie.com
Everlane combines minimalist style with a deep commitment to ethical production and transparency. Their denim, priced around $70 to $130, focuses on classic cuts and high-quality, sustainable materials. They deliver on that perfect blend of modern sensibilities and timeless appeal.
While Legend London embraces trendiness, Everlane offers refined basics meant to be the foundation of a capsule wardrobe. If you prioritize good ethics and clean lines alongside fit and quality, Everlane is a fantastic match.
Shop now at www.everlane.com
Soaked in Southern California cool, Pacsun is the go-to for young, trendy denim influenced by skate and street culture. You’ll find all the distressed, oversized, and vintage classics for $30-$70. Like Legend London, they cater directly to a youthful crowd that wants stylish, accessible denim.
Pacsun stands out with its laid-back, West Coast vibe. Their fits are often more relaxed compared to Legend London’s tailored aesthetic, perfect for nailing that effortlessly cool, casual look.
Shop now at www.pacsun.com
Bershka is designed for the bold and young at heart. Their denim is ultra-trendy, fun, and extremely budget-friendly, often priced between $20 and $50. They share Legend London’s love for of-the-moment styles but serve them up at an even lower price point.
This is your stop for experimental denim - think unique embellishments, standout washes, and the cuts you just saw on TikTok. It’s perfect for trendy, everyday pieces that won’t drain your wallet.
Shop now at www.bershka.com
G-Star RAW is famous for innovative, architectural denim with a seriously urban feel. They focus on quality craftsmanship and raw, untreated denim, often with prices in the $100-$200 range. They align with Legend London's streetwear energy but with a more avant-garde and experimental approach to design.
They are particularly known for their unique 3D-constructed denim that offers an unparalleled fit. For those who see denim as a form of art and appreciate cutting-edge details, G-Star is a must.
Shop now at www.g-star.com
Madewell has become synonymous with effortless, perfectly fitting denim. Known for its vintage-inspired yet modern jeans, the brand focuses on timeless styles that are incredibly comfortable and well-made. Prices generally range from $70-$130, placing them in a slightly more premium space.
While Legend London is about bringing an edgy side to your look, Madewell is where you go for those forever-classics - the perfect high-rise skinnies or vintage straight-legs. Quality and fit are central to both brands, making Madewell a more polished alternative.
Shop now at www.madewell.com
For no-fuss, high-quality essentials, Uniqlo is unbeatable. Their denim collection is all about providing incredible comfort, utility, and a clean, minimalist look for just $30-$60. They’re known for innovative fabrics that stretch and feel great all day long.
Uniqlo is the sensible cousin to Legend London. They share a commitment to affordability and quality, but Uniqlo prioritizes function and simple, universal style over edgy trends. Their selvedge denim is some of the best value you can find anywhere.
Shop now at www.uniqlo.com
Frank And Oak excels at creating sustainable, modern must-haves. Their denim is crafted from eco-friendly fabrics with a sleek, minimalist aesthetic. Priced around $100-$150, their pieces are designed for the conscious consumer who doesn’t want to sacrifice style.
If you're drawn to sleek silhouettes and are passionate about supporting sustainable practices, Frank And Oak offers a refined alternative to Legend London’s more streetwear-focused designs.
Shop now at www.frankandoak.com
Originating from Turkey, Mavi is all about the "perfect fit." The brand masterfully blends Mediterranean chic with exceptional denim craftsmanship. Ranging from $70-$130, their jeans are known for their superb comfort, quality materials, and durability over time.
Mavi is an excellent choice if you share Legend London's appreciation for a well-made pair of jeans but prefer styles that are a bit more relaxed and versatile for everyday wear. The focus is on flattering, comfortable fits that last forever.
Shop now at www.mavi.com
For the younger trendsetters, Abercrombie Kids brings the same style focus as its parent brand but tailored for teens and kids. With prices between $20 and $50, their denim is playful, durable, and packed with trendy details. They offer a great way for younger kids or teens to get the cool streetwear look in an age-appropriate package.
It's the perfect option for parents looking for stylish and reliable denim that mirrors adult trends but is designed with younger wearers in mind.
Shop now at www.abercrombie.com/age-9-14
Rag & Bone elegantly mixes New York streetwear with understated British tailoring, creating luxury denim that is effortlessly cool. Expect premium fits, subtle but innovative washes, and impeccable craftsmanship, with prices typically falling between $150 and $300.
They cater to a similar audience that loves well-designed, contemporary denim, but Rag & Bone does so at a decidedly luxury level. This brand provides a more sophisticated and high-end feel.
Shop now at www.rag-bone.com
At Apart Style, we're obsessed with curating the best in fashion, beauty, and jewelry to help you discover new brands we think you'll love. Every brand we feature is independently selected by our editorial team based on quality, style, and uniqueness. When you make a purchase through our links, Apart Style may earn a commission - which helps support our small team, and allows us to continue bringing you the best in online style brands.
Looking for more inspiration? Explore our full brand directory or check out our curated brand guides to find your new favorite thing.
