17 Brands Like Ivory Ella for Eco-Friendly Fashion

Discover brands like Ivory Ella that offer eco-friendly fashion with a cause. Enjoy comfy styles while supporting conservation and sustainable practices.
Written by: 
Ash Read
Last updated: 

If you love Ivory Ella, it’s probably for more than just their super comfy graphic tees and hoodies. It’s about wearing something that feels good and does good, blending laid-back style with a powerful commitment to elephant conservation and eco-friendly practices.

The good news is, there are plenty of other amazing brands that share that same feel-good vibe. For conscious shoppers who want to build a wardrobe that makes a positive impact, here are 17 brands like Ivory Ella to check out.

1. Tentree

Tentree offers casual, eco-friendly apparel knowing you’re making a direct impact on the planet. For every item you buy, the brand plants ten trees, making it one of the most transparently impactful companies out there. Their collection of cozy hoodies, joggers, and basics is made from sustainable materials like organic cotton and recycled polyester.

Like Ivory Ella, Tentree mixes comfortable style with a core environmental mission. The main difference is their focus on reforestation over wildlife conservation, but the feel-good result is exactly the same. Prices are similar, with tees around $35 and hoodies in the $70 range.

Shop now at tentree.com

2. Pact

If your favorite part about Ivory Ella is the eco-friendly materials, meet your new go-to for affordable essentials. Pact specializes in GOTS certified organic cotton basics - think super-soft tees, underwear, and loungewear, all made in Fair Trade certified factories. They keep their prices accessible, so you can build a sustainable wardrobe without breaking the bank.

While Ivory Ella’s designs are often centered around playful graphics and their elephant motif, Pact focuses on solid colors and timeless silhouettes. It’s the perfect place to stock up on high-quality, ethical closet staples that you’ll wear on repeat.

Shop now at wearpact.com

3. Girlfriend Collective

Girlfriend Collective shares Ivory Ella’s passion for doing better, but for your workout wardrobe. They create incredibly comfortable and stylish activewear - from leggings to sports bras - using materials made from recycled plastic bottles, fishing nets, and other waste. The brand is also celebrated for its commitment to inclusive sizing, offering a range from XXS to 6XL.

Compared to Ivory Ella's casual vibe, Girlfriend Collective is more focused on chic, functional activewear. If you love wearing brands that show they care about sustainability and community, their colorful sets and minimalist designs are a perfect fit.

Shop now at girlfriend.com

4. Patagonia

A true pioneer in sustainable fashion, Patagonia has been built on environmental activism for decades. They create high-performance outdoor gear and everyday apparel from durable, recycled materials. Although their price point is higher - from $50 for tops to over $300 for jackets - their products are designed to last a lifetime, aligning with a "buy less, buy better" mindset.

Like Ivory Ella, Patagonia's identity is deeply tied to its environmental mission. However, their focus is on technical outdoor gear and rugged staples rather than the soft, casual essentials Ivory Ella is known for. If you appreciate Ivory Ella’s values but need something tougher for your next adventure, Patagonia is an excellent choice.

Shop now at patagonia.com

5. Allbirds

Allbirds champions sustainability from the ground up - literally. Famous for their incredibly comfortable sneakers, they use innovative, natural materials like merino wool, eucalyptus tree fiber, and sugarcane to craft their minimalist footwear. They apply that same eco-conscious approach to their growing line of apparel, offering cozy, simple basics.

While Ivory Ella focuses on statement apparel that supports a cause, Allbirds delivers on eco-friendly, comfort-first footwear and wardrobe essentials. For anyone who puts sustainability at the top of their shopping list, Allbirds is a brand that walks the walk.

Shop now at allbirds.com

6. Rothy’s

Rothy’s has made a name for itself by turning single-use plastic water bottles into chic, comfortable, and machine-washable shoes. Their stylish flats, loafers, and sneakers are perfect for everything from the office to weekend errands. Beyond footwear, they also offer equally sustainable bags and accessories.

Like Ivory Ella, Rothy's proves that eco-friendly choices can be stylish and practical. While Ivory Ella offers laid-back apparel, Rothy’s provides polished, versatile footwear for the conscious consumer who doesn’t want to sacrifice style for sustainability.

Shop now at rothys.com

7. TOMS

TOMS pioneered the "buy one, give one" model and continues to be a leader in purpose-driven fashion. While initially known for giving shoes, the brand now directs one-third of its profits to grassroots good, supporting causes from mental health to ending gun violence. Their product line includes casual shoes, eyewear, and accessories made with earth-friendly materials.

Both TOMS and Ivory Ella attract shoppers who want their purchases to mean something. While Ivory Ella has a specific focus on wildlife conservation, TOMS broadens its mission to various social issues, giving you another great way to vote with your wallet.

Shop now at toms.com

8. prAna

For those who love outdoor adventure and mindful living, prAna makes clothing for positive change. They offer versatile and sustainable pieces for yoga, climbing, hiking, and travel, all crafted from materials like organic cotton and recycled polyester. Their styles often feature a relaxed, bohemian vibe, perfect for an active and conscious lifestyle.

prAna shares Ivory Ella's commitment to sustainability but channels it into functional, adventure-ready apparel. If you're looking for eco-friendly clothing that can keep up with hiking, yoga, and everything in between, prAna is a fantastic next stop.

Shop now at prana.com

9. People Tree

A true trailblazer in ethical fashion, People Tree has been dedicated to fair trade and environmental sustainability for over 30 years. Their collections feature easy-to-wear dresses, organic cotton tops, and timeless basics that are designed to feel as good as they look. Each piece is handmade by artisans using traditional skills and eco-friendly materials.

Similar to Ivory Ella, People Tree is for shoppers who care deeply about the story behind their clothes. While Ivory Ella’s focus is on charitable donations, People Tree champions fair labor practices and human empowerment across its entire supply chain.

Shop now at peopletree.co.uk

10. Everlane

Known for its minimalist aesthetic and "Radical Transparency," Everlane makes high-quality wardrobe staples designed to last. They reveal the true costs behind each product - from materials to labor to transportation - so you know exactly what you're paying for. Their pieces, from denim to cashmere sweaters, are crafted in ethical factories with sustainable materials.

Everlane’s mission differs from Ivory Ella’s philanthropic model, instead of donating profits, they focus on educating consumers and reducing waste by creating timeless essentials. If you're looking for sleek, modern basics with an ethical backbone, Everlane is a must-shop.

Shop now at everlane.com

11. Kotn

Kotn builds its collection around one perfect material: authentic Egyptian cotton. They craft premium-quality, ethically made basics like tees, sweatshirts, and bed linens that are soft, durable, and timeless. The brand works directly with cotton farming families in Egypt, ensuring fair wages and helping build local communities by funding schools.

Like Ivory Ella, Kotn puts its social mission at the center of everything. But rather than focusing on wildlife, Kotn is dedicated to empowering people and creating a transparent, traceable supply chain centered around high-quality, lasting basics.

Shop now at kotn.com

12. Organic Basics

Organic Basics is all about just that - sustainably made basics. The brand creates high-quality underwear, activewear, and essentials from eco-friendly materials like organic cotton and TENCEL™. Their designs are minimalist and made to last, helping you create a foundation of simple, comfortable, and conscious pieces.

While Ivory Ella expresses its mission through bolder graphics and a philanthropic focus, Organic Basics takes a quieter approach by prioritizing long-lasting quality and significantly reducing the environmental impact of its production.

Shop now at organicbasics.com

13. Nudie Jeans

Love denim? Nudie Jeans builds its entire brand around creating the most sustainable jeans possible. Every pair is made with 100% organic cotton, and the company offers free repairs for life to extend the wear of your jeans forever. Their philosophy is all about breaking in beautiful denim and minimizing your environmental footprint.

If you're drawn to Ivory Ella for brands that have a clear, dedicated mission, Nudie Jeans is its denim equivalent. The focus is specifically on ethical production and circularity, appealing to eco-conscious shoppers who value quality and longevity.

Shop now at nudiejeans.com

14. Veerah

Veerah combines luxury design with a fiercely cruelty-free and sustainable ethos. This is the place for high-fashion vegan footwear made from innovative materials like apple leather, recycled plastics, and algae. Their standout feature is modular accessories, allowing you to customize one pair of shoes for multiple occasions, reducing overconsumption.

Veerah shares Ivory Ella’s dedication to protecting animals but approaches it through a high-end, cruelty-free fashion lens. It's an ideal choice when you need something sophisticated and elegant without compromising your eco-friendly values.

Shop now at veerah.com

15. Reformation

For those who refuse to sacrifice style for sustainability, Reformation is the answer. They create effortlessly cool, trendy pieces - think perfect wedding guest dresses, flattering tops, and vintage-inspired jeans - using deadstock fabrics and sustainable materials. Every item on their site comes with a "RefScale" tool that tells you exactly how much water and carbon dioxide you are saving.

Reformation operates at a more trend-driven and higher price point than Ivory Ella, but both brands appeal to consumers who want to look good while making a conscious choice. If you love Ivory Ella's sustainable heart but need something for a night out, Reformation is your brand.

Shop now at thereformation.com

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