If you're a fan of feeling good inside and out, you’ve probably heard of ItWorks. Known for its accessible, plant-based products like body wraps and nutritional supplements, it’s a go-to for anyone wanting a simple boost to their wellness routine without a huge investment.
For those who love ItWorks' community vibe and results-driven approach but are curious about what else is out there, you're in luck. Here are 18 similar brands that share that same passion for wellness, nutrition, and feeling your best.
Herbalife is a powerhouse in the nutrition world, offering everything from meal-replacement shakes and supplements to skincare products, with most items falling between $30 and $60. Much like ItWorks, it’s built around a massive global community and offers personalized coaching to keep you motivated and on track.
Where Herbalife really shines is its comprehensive product line designed for serious health transformations. If you love the community aspect of ItWorks but want an even broader range of products from a long-standing brand, Herbalife is a solid bet for hitting your weight loss and energy goals.
Shop now at herbalife.com
Feeling like you need a fitness kick to go with your nutrition plan? Beachbody is your brand. They’re famous for at-home workouts paired with nutritional goodies like their signature meal-replacement shake, Shakeology. With products ranging from $20 to $70, it’s an energetic and motivational brand for anyone who loves pairing movement with clean eating.
Beachbody compares to ItWorks through its community-driven, results-oriented style. However, if your wellness goals lean heavily on getting a great workout in alongside balanced nutrition, Beachbody's integrated fitness programs make them a perfect choice.
Shop now at beachbody.com
For the DIY wellness enthusiast, Vitamix is the ultimate tool. While known for their high-performance blenders (priced from $350-$700), they’re a gateway to creating your own fresh smoothies, soups, and healthy meals right at home. It’s a premium choice for those who believe in the power of whole-food nutrition.
Unlike ItWorks and its ready-to-use supplements, Vitamix puts you in control. If you love the idea of creating your own superfood concoctions and using fresh ingredients to fuel your body, a Vitamix blender is an essential investment for your wellness journey.
Shop now at vitamix.com
Optavia offers a very structured path to weight loss and healthier habits through portion-controlled meals, snacks, and personal coaching support, with programs usually costing between $200 and $400. It's a great fit if you're looking for simplicity and clear guidance.
Similar to ItWorks, Optavia focuses on delivering quick results with convenient products. The key difference is Optavia’s structured meal-plan system and a heavy emphasis on one-on-one coaching, making it a better choice for someone who thrives with a clear, step-by-step roadmap to their wellness goals.
Shop now at optavia.com
Arbonne seamlessly blends inner and outer wellness with a line of plant-based nutrition, skincare, and personal care products. With items priced from $30-$70, the brand has a clean, natural, and sophisticated vibe that appeals to those who are super mindful about ingredients.
What sets Arbonne apart is its strict adherence to vegan, cruelty-free, and gluten-free formulas. Like ItWorks, it champions a holistic approach to health. However, Arbonne extends its philosophy to a wider range of skincare and bath products, making it perfect for anyone wanting a complete clean-beauty-and-wellness overhaul.
Shop now at arbonne.com
If you're looking for a "reset," Isagenix has you covered. The brand specializes in nutritional cleansing and detox protocols, supported by meal-replacement shakes and targeted supplements. Prices for their kits and products usually range from $50 up to $100+.
Isagenix shares ItWorks' focus on convenience and fast results, but its main point of difference is its emphasis on cleansing and detoxing the body. For those who want to jumpstart their journey or break through a plateau, Isagenix’s science-backed cleansing systems offer a targeted approach.
Shop now at isagenix.com
Nutrimetics is for the beauty lovers who know that great skin starts from within. Combining skincare with affordable nutritional supplements (around $20-$60), the brand has a glamorous, youthful energy. They offer skin-enhancing supplements alongside their beauty products.
Like ItWorks, Nutrimetics covers multiple categories to promote an overall healthy lifestyle. But while ItWorks leans more into nutrition and body care, Nutrimetics places a stronger emphasis on beauty enhancement, making it a great choice if you're focused on achieving a radiant glow.
Shop now at nutrimetics.com
SlimFast is a classic for a reason. This well-known brand keeps things simple and affordable, with shakes, bars, and snacks priced between $15 and $50. It’s the ultimate grab-and-go solution for anyone with a busy lifestyle wanting straightforward weight management.
SlimFast is similar to ItWorks in its mission to provide accessible solutions for weight control. The primary difference is its laser focus on meal replacements. If you're not interested in supplements or topicals and just want a no-fuss shake or bar to keep you on track, SlimFast is tough to beat.
Shop now at slimfast.com
With a sleek, modern aesthetic and a commitment to "live clean," Modere offers products across nutrition, personal care, and even household essentials. Items range from $20 to $70, all formulated with a focus on safe, non-toxic ingredients sourced transparently.
Like ItWorks, Modere believes in wellness from the inside out. A key differentiator is its product breadth - it extends from collagen supplements and skincare to laundry detergent. For those who want to detoxify not just their body but their entire home, Modere offers a one-stop shop.
Shop now at modere.com
Young Living is a leader in the world of essential oils and plant-based wellness. Their offerings include a massive range of essential oils, diffusers, supplements, and natural care products, with prices starting as low as $5 for simple oils and climbing to over $100 for premium kits.
While ItWorks focuses on supplements and a few key topical products, Young Living's core appeal is aromatherapy and leveraging the power of plants for both emotional and physical wellness. If you’re drawn to a more holistic, nature-centric lifestyle, their essential oil-infused world is waiting for you.
Shop now at youngliving.com
Perfectly tailored for plant-based foodies, VeganSmart excels at vegan protein powders and meal replacements that are typically priced between $20 and $50. Their vibe is healthy, vibrant, and eco-conscious, with a guarantee of no artificial junk in their formulas.
VeganSmart shares ItWorks' plant-based philosophy but specializes in creating clean fuel for your body. If you're looking for pure, delicious protein powders to power your workouts or whip up a quick meal - without any dairy or weird additives - this is your spot.
Shop now at vegansmart.com
For the wellness purist, Garden of Life is a dream. The brand is dedicated to certified organic and non-GMO nutritional supplements, so you know exactly what you’re putting in your body. Their products, from vitamins to protein powders, range from about $10 to $60.
While ItWorks is great for targeted goals, Garden of Life focuses more on building a strong foundation of everyday health through clean nutrition. If ingredient purity and traceability are at the very top of your list, you'll love their transparent approach to supplements.
Shop now at gardenoflife.com
Orgain delivers clean nutrition with a wholesome, approachable, and family-friendly focus. Their organic meal replacements, protein powders, and shakes range from $20 to $50 and are loved for their taste and high-quality ingredients.
Orgain is similar to ItWorks in its commitment to convenient nutrition, but it is less focused on fast weight loss and more about providing organic, family-friendly products for overall health. With kid-friendly options and great-tasting formulas, it's a perfect pantry staple for any healthy household.
Shop now at orgain.com
Nuun is all about smart, simple hydration. Specializing in low-calorie electrolyte tablets and hydration supplements that cost just an affordable $6-$30 a tube, it's a go-to for athletes and anyone living an active life. It's hydration made convenient and delicious.
Unlike ItWorks and its broad wellness focus, Nuun zeroes in on one thing and does it exceptionally well: hydration. If you’re looking to boost your performance, recover faster from workouts, or just stay properly hydrated throughout your busy day, Nuun's portable tablets are a game-changer.
Shop now at nuun.com
For the serious gym-goer, Kaged Muscle offers premium, science-backed sports nutrition. Their line includes everything from pre-workouts to recovery formulas, with prices around $20 to $60. The aesthetic is sleek, modern, and dedicated to peak performance.
Kaged Muscle shares ItWorks’ emphasis on boosting fitness and energy levels, but it hyper-focuses on the needs of athletes. Thanks to its commitment to clean ingredients and clinical testing, it’s a trusted choice for anyone serious about maximizing their results in the gym.
Shop now at kagedmuscle.com
While known for its effective and quick workout programs created by Kayla Itsines, BBG also offers accessible nutrition guides and supplementary snacks (around $20-$60). The vibe is all about empowerment, high energy, and the power of a supportive community.
Like ItWorks, BBG is geared toward achieving fast, visible results. However, its core is fitness, with nutrition playing a supportive role. If you need a workout routine that delivers results and a global community to cheer you on, BBG is an incredible choice.
Shop now at kaylaitsines.com
Pure Encapsulations is the go-to for science-based, hypoallergenic supplements, with most products priced from $10-$50. With professional and minimalist branding, this brand is all about clinical efficacy and providing allergen-free formulas you can trust.
Compared to ItWorks' quick fixes, Pure Encapsulations is centered on building foundational health with medical-grade quality. It's the ideal choice for wellness purists or anyone with sensitivities who wants high-quality, research-backed supplements without any extra fillers.
Shop now at pureencapsulations.com
Amazing Grass is dedicated to harnessing the power of superfoods. The brand offers a wide range of organic greens, superfood powders, and supplements (priced from $20-$50) designed to provide clean energy, immunity support, and detoxification.
Amazing Grass shares ItWorks' mission of making daily nutrition convenient, but its focus is squarely on nutrient-dense superfoods packed with vitamins and minerals from farm-fresh greens. It’s the perfect way to sneak an extra dose of leafy greens and powerhouse antioxidants into your daily routine.
Shop now at amazinggrass.com
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