If you're a fan of Huel, you already know the magic of having a nutritionally complete, plant-based meal ready in about 90 seconds. It’s the ultimate life hack for busy days, post-workout recovery, or anytime you need a simple, healthy option without the prep work or cleanup.
But the world of convenient nutrition is bigger than you might think. For those who love Huel's blend of efficiency, smart ingredients, and complete nutrition, here are 21 similar brands you should definitely check out.
Soylent is one of the original pioneers in the meal replacement space and a top Huel competitor. Known for its ready-to-drink shakes and powders, Soylent offers a smooth, neutral taste that works well on its own or as a base for smoothies. It’s got a techy, minimalist vibe and focuses on science-backed, plant-based nutrition to fuel busy professionals.
You can expect to pay around $2-$4 per meal, putting it right in line with Huel's pricing. While both offer complete vegan nutrition, many find Soylent's texture to be less thick and a bit smoother than Huel, which can be a deciding factor depending on your preference.
Shop now at soylent.com
For a more budget-friendly and playful option, check out Jimmy Joy. With bright, colorful packaging and meal powders costing just $1.50-$2.50, it’s a favorite among students and anyone looking for a great value. They offer vegan, allergen-friendly powders and bars designed to deliver complete nutrition without breaking the bank.
Compared to Huel's more serious, functional branding, Jimmy Joy has a more laid-back, fun vibe. It’s your go-to if you want an effective, plant-based meal replacement that’s easy on the wallet but still packed with all the good stuff.
Shop now at jimmyjoy.com
Mana takes a premium approach to meal replacements, emphasizing high-quality, plant-based ingredients sourced for optimum nutrition and sustainability. It comes in powder and ready-to-drink formats, with a price point around $3-$4 per serving. The brand's aesthetic is clean, lab-like, and minimalist, appealing to a health-conscious crowd that appreciates transparency.
While similar to Huel in offering a "complete food," Mana sets itself apart with a focus on specific lipids and oils that support brain function and sustained energy. It’s a great choice if you’re looking for a slightly more upscale option with a focus on cutting-edge nutritional science.
Shop now at mana.io
If you're looking for a meal replacement that feels more like a superfood smoothie, Ka'Chava is for you. Unlike Huel’s more straightforward formula, Ka'Chava packs over 85 superfoods, greens, adaptogens, and nutrients into its powder. It's an all-in-one "tribal superfood" designed for whole-body wellness, not just convenience.
The premium ingredients come with a higher price tag, typically around $4-$5 per serving. Ka’Chava is less about replacing every meal and more about getting a massive nutrient boost in one delicious shake. Choose Ka’Chava if you value nutrient density from whole-food sources above all else.
Shop now at kachava.com
Saturo specializes exclusively in ready-to-drink meal replacements, perfect for those who want zero prep time. Just grab a sleek, modern bottle and go. Priced at about $4 per meal, these vegan drinks are designed to provide sustained energy with a smooth, satisfying texture that’s super easy to drink.
While Huel offers both powders and ready-to-drink bottles, Saturo dedicates its whole line to the grab-and-go experience. It’s a practical, high-quality choice for athletes, commuters, and busy professionals who prioritize convenience above everything else.
Shop now at saturo.co
Ambronite is a super premium meal replacement shake made from real, organic food ingredients. Their shakes are packed with superfoods, berries, and nuts, offering a grittier, more "real food" texture. This commitment to all-natural, high-quality ingredients means a higher price point, around $4-$5 per serving.
While Huel is engineered for perfect macros, Ambronite is crafted from a nutrient-dense blend of whole foods, making you feel like you've just blended a handful of goodness from a health store. It’s the go-to for clean-eating purists who don't mind paying more for organic quality.
Shop now at ambronite.com
Ample offers meal replacements in convenient pre-portioned bottles - just add water and shake. They stand out by focusing on gut health, incorporating probiotics, prebiotics, and fiber into their formulas. Their products come in dairy and plant-based versions (Ample O and Ample V), as well as a keto option (Ample K).
Pricing is on the premium side, but it reflects their high-quality, real-food ingredients and commitment to digestive wellness. If Huel is about all-purpose balanced nutrition, Ample is the specialist for anyone looking to support their gut while getting a complete meal.
Shop now at amplemeal.com
Orgain is a widely accessible, mainstream brand that focuses on clean, organic nutrition. While best known for their protein powders, they also offer all-in-one nutritional shakes that work as meal replacements. You can find them in many major retailers, making them incredibly easy to try.
With a focus on organic, grass-fed dairy protein and plant-based options, Orgain has a slightly "cleaner" feel than some of the more engineered brands. It’s a great Huel alternative if you prioritize organic ingredients and want something you can easily pick up on your next grocery run.
Shop now at orgain.com
For those who follow a raw food or strictly organic lifestyle, Garden of Life's Raw Organic Meal is a perfect fit. This meal replacement feels like a natural extension of a whole-foods diet, made with raw, organic sprouts, greens, and plant proteins. It also includes probiotics and enzymes for digestion.
Unlike Huel's smoother blend, Garden of Life has a more earthy, natural taste and texture. It’s the ideal option for anyone wanting a meal replacement that sticks as closely to unprocessed, plant-based nature as possible.
Shop now at gardenoflife.com
Queal stands out by offering customizable meal replacement powders. You can choose from different dietary plans like Standard, Vegan, Athletic, and even an Agile version for calorie control. This lets you tailor your nutrition to your exact lifestyle and fitness goals.
Priced competitively around $2-$3 per serving, Queal gives you the balanced nutrition of Huel but with an added layer of personalization. It’s a smart choice if your nutritional needs change or if you want more control over your macronutrient intake.
Shop now at queal.com
Tired of sweet shakes? Vite Ramen swaps the shaker bottle for a warm, savory bowl of nutritionally complete instant ramen. Each packet is packed with protein, vitamins, and minerals, turning a classic comfort food into a balanced meal that supports your health goals.
It's a one-of-a-kind alternative to Huel's portfolio and other meal shakes. Priced around $4 per meal, it provides a genuinely satisfying and flavorful experience. If you crave hot, real-food meals but need the convenience and nutrition of a meal replacement, Vite Ramen is your answer.
Shop now at viteramen.com
Feed. is a French brand offering everything from powders and ready-to-drink options to snack bars. They emphasize clean, gluten-free, and plant-based ingredients with a focus on sustainable sourcing. Their aesthetic is sleek and modern, much like Huel, but with a characteristically European touch.
One of Feed.'s key differentiators is their expanded product range, including bars with unique crunchy textures - a welcome contrast to liquid-only diets. At around $2-$4 per meal, it's a direct, stylish, and eco-conscious competitor to Huel.
Shop now at feed.co
If your main goal is weight management, IdealShape’s IdealShake is a strong contender. Their shakes are specifically formulated to curb hunger for up to three hours with a blend of protein, fiber, and an appetite-blocking ingredient called Slendesta. This makes them more of a diet-focused tool than a universal meal replacement.
While Huel provides balanced nutrition for any goal, IdealShake is laser-focused on calorie control and satiety. It’s an effective and affordable option if you need extra help sticking to your weight loss plan.
Shop now at idealshape.com
For those on a ketogenic diet, finding a Huel-like meal replacement can be a struggle due to the high carb content. Enter Keto Chow. It’s a meal powder with virtually zero carbs that you combine with your own fat source (like heavy cream or avocado oil), giving you complete control over your macros.
Keto Chow is famous in the keto community for its amazing variety of decadent flavors, from Chocolate Toffee to Pistachio. It’s the ultimate specialty Huel alternative for anyone living the low-carb lifestyle.
Shop now at ketochow.xyz
Based in Europe, Joylent offers a simple and affordable approach to meal replacements with powders and bars. Their focus is on core nutrition without extra frills, making them a direct, no-fuss alternative for those who like Huel's straightforwardness. They are priced similarly, between $2-$3 per meal.
Joylent is known for its particularly smooth consistency and a range of both classic and more playful flavors. It shares the same mission as Jimmy Joy (the brands are related) with a focus on practicality and solid, dependable nutrition.
Shop now at joylent.eu
Feast aims to challenge the idea that meal replacements have to be bland. The brand focuses on gourmet flavors and premium, minimally processed ingredients, offering a more enjoyable sensory experience. Think of it as Huel’s foodie cousin.
Coming in around $3-$4 a meal, Feast’s high-quality powders deliver well-rounded nutrition while prioritizing great taste and texture. If flavor innovation is a top priority for you in a meal shake, Feast is absolutely worth a try.
Shop now at eatfeast.com
310 Nutrition has built a massive community around its 310 Shake, which focuses on weight management and healthy living. Their plant-based meal replacements are known for being low-calorie, low-carb, and sugar-free, making them popular for creating healthy smoothies and recipes.
Unlike Huel’s one-stop meal approach, 310 Nutrition sees its shake as part of a larger wellness ecosystem, supported by a strong online community and an array of other supplements. It's a great choice if you're looking for support and recipe inspiration along with your meal shake.
Shop now at 310nutrition.com
While famous for its giant bags of affordable whey protein, Myprotein also offers excellent meal replacement formulas like its "Whole Fuel Blend." This plant-based powder provides a balanced profile of protein, carbs, fats, and all 27 essential vitamins and minerals, just like Huel.
Myprotein leverages its massive scale to offer highly competitive pricing, often making it cheaper than Huel, especially during one of its frequent sales. If you already trust Myprotein for your other supplements, Whole Fuel Blend is a reliable and cost-effective choice for a complete meal.
Shop now at us.myprotein.com
Bertrand is a German brand that offers organic, whole-food meal replacement powders. The key differentiator is their commitment to using ingredients in their most natural state - you’ll find ground almonds, oats, and sunflower seeds in the mix. This gives their shakes a distinctly rich, nutty texture that feels less processed.
It’s perfect for those who like the idea of Huel but want a meal powder that feels closer to actual food. If you value organic quality and a hearty texture, Bertrand is an excellent and wholesome choice.
Shop now at eatbertrand.com
Bitamina positions itself as a plant-based wellness brand that packs superfoods, herbs, and adaptogens into its meal supplements. These aren’t just for calories, they’re formulated to support immunity, reduce stress, and boost overall well-being.
Priced in the mid-to-premium range, Bitamina offers a more holistic, functional approach to nutrition than Huel. It appeals to those in the wellness community who are looking for their meal replacement to do more than just fill them up - they want it to nourish them from the inside out.
Shop now at getbitamina.com
While primarily known for their high-quality, cold-pressed juices and plant-based milks, Plenish also offers nutrient-dense smoothie-style drinks that work well as light meal replacements. Their products focus on simple, organic whole food ingredients you can actually recognize.
Compared to Huel’s comprehensively engineered formula, Plenish provides a more natural, fruit and veg-based burst of energy and nutrition. It’s an ideal choice for those who want a quick meal but prefer drinking something that tastes like a freshly made green smoothie.
Shop now at plenishdrinks.com
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