If you love building your wardrobe around high-quality, sustainable essentials, you're probably already a fan of Greenrow. They’ve perfected the art of creating eco-friendly basics - like organic cotton tees and recycled joggers - that are stylish, comfortable, and conscious of the planet.
Their minimalist approach makes everyday dressing easy and ethical. For anyone looking to expand their closet with more brands that share this planet-friendly vibe, we've found 18 amazing alternatives that will fit right in.
Everlane is a giant in the world of transparently made, minimalist fashion. They're known for their "Radical Transparency" model, showing you the cost breakdown of each piece. You'll find everything from high-quality denim and Grade-A cashmere sweaters to organic cotton tees and outerwear made from recycled materials.
Their aesthetic is very similar to Greenrow's clean, timeless style, with prices often in the $30-$150 range. If you love Greenrow for everyday staples but want a broader selection of workwear, outerwear, and accessories, Everlane is a great place to start. Shop now at www.everlane.com.
While best known for its high-performance outdoor gear, Patagonia is also a leader in environmental activism and sustainable manufacturing. They use recycled materials extensively and champion fair trade practices, all while creating products built to last. Their focus on durability is a core part of their slow-fashion ethos, and they even have repair programs to extend the life of your gear.
Compared to Greenrow's everyday essentials, Patagonia leans more towards functional, outdoorsy styles like fleece jackets and technical activewear. However, they share a deep commitment to reducing their environmental footprint, making them a fantastic choice for eco-conscious shoppers. Shop now at www.patagonia.com.
Kotn crafts its beautiful basics from authentic Egyptian cotton, focusing on direct and fair trade with farmers in Egypt. Their collection is full of super-soft, durable essentials like t-shirts, sweatshirts, and loungewear that have a timeless feel. With most items priced between $30-$100, they offer accessible luxury.
Like Greenrow, Kotn nails the simple, high-quality basics vibe. The main difference is Kotn's focus on heritage-inspired designs and the unique story behind their cotton supply chain, making each piece feel special. Shop now at kotn.com.
Girlfriend Collective turns trash into treasure, creating their incredible activewear and loungewear from materials like recycled plastic bottles and fishing nets. They're famous for their compressive leggings and sports bras that come in a huge range of inclusive sizes and eye-catching colors. Their price point of $25-$80 makes sustainable activewear seriously accessible.
While Greenrow offers a broad collection of casual wear, Girlfriend Collective specializes in making you feel good while you move. Their energy is more playful and colorful, but their dedication to recycled materials and transparency puts them right in line with the Greenrow ethos. Shop now at www.girlfriend.com.
With Tentree, what you see is what you get: a brand whose environmental mission is embedded in its name. They plant ten trees for every single item sold, making your purchase a direct contribution to reforestation. Their apparel line includes comfy hoodies, tees, and joggers made from sustainable materials like Tencel, organic cotton, and recycled polyester.
The style is casual and earth-inspired, perfectly aligning with Greenrow's laid-back aesthetic. If you're looking for brands where your purchase has a tangible, trackable impact on the environment, Tentree is an inspiring choice. Shop now at www.tentree.com.
Naadam is reinventing cashmere by working directly with Mongolian goat herders to source it ethically and sustainably. The result is ridiculously soft, high-quality cashmere sweaters, joggers, and accessories at a fairer price, typically from $70-$300. Their aesthetic is minimalist luxe - perfect for elevating your collection of basics.
If you love Greenrow's clean lines but are looking to invest in more luxurious natural fibers, Naadam is a perfect match. They share a commitment to transparency and eco-conscious sourcing while offering a more premium, cozy product. Shop now at naadam.co.
A true pioneer in the industry, People Tree has been championing fair trade and sustainable fashion for decades. Their collections feature beautiful clothing, from printed dresses to everyday basics, all made with organic and natural materials. They prioritize ethical manufacturing and work with artisans in developing countries.
Like Greenrow, People Tree offers a thoughtful alternative to fast fashion. Their style often leans a bit more bohemian and vintage-inspired, offering unique prints and feminine silhouettes that are perfect for adding personality to your sustainable wardrobe. Shop now at www.peopletree.co.uk.
Allbirds started with game-changing, ultra-comfortable shoes made from natural materials like merino wool and eucalyptus fibers, and they’ve since expanded into apparel. Their clothing line features the same focus on eco-friendly materials and minimalist design, offering items like t-shirts and loungewear that prioritize comfort.
Both Greenrow and Allbirds excel at creating comfortable, simple, and sustainable pieces for your everyday life. While Allbirds is still best known for their footwear, their apparel is a natural next step for anyone who loves their eco-conscious and comfort-first approach. Shop now at www.allbirds.com.
Amour Vert blends Parisian chic with a California-cool sensibility, creating effortlessly stylish pieces from sustainable materials like Tencel Modal and organic cotton. The brand is known for its feminine blouses, silky-soft basics, and versatile dresses. For every tee purchased, they plant a tree.
Compared to Greenrow's minimalist and gender-neutral basics, Amour Vert offers a distinctly more feminine and fashion-forward take on sustainability. It's a fantastic option if you're looking for eco-friendly pieces that feel a bit more dressed-up and polished. Shop now at www.amourvert.com.
Based in the UK, Thought creates easy-to-wear clothing from eco-friendly materials like organic cotton, hemp, and bamboo. Their collections are known for soft fabrics, comfortable fits, and unique prints inspired by nature. They embrace a relaxed, "slow fashion" philosophy that really shines through in their designs.
If you enjoy Greenrow's comfortable basics but want pieces with more patterns and a slightly bohemian or eclectic touch, you'll love exploring Thought's collections. They offer a cozy and understated vibe that is perfect for everyday living. Shop now at www.wearethought.com.
Stable of Style is all about creating the perfect capsule wardrobe. The brand designs timeless, versatile pieces from sustainable fabrics like linen and organic cotton, intended to be mixed and matched. Their focus is on high-quality construction and classic silhouettes that you'll wear for years to come.
This brand shares Greenrow's commitment to eco-friendly, lasting basics, but with a specific philosophy geared toward simplifying your closet. If the idea of a minimalist, "less is more" wardrobe appeals to you, Stable of Style is a brand to watch. Shop now at www.stableofstyle.com.
Eileen Fisher is a high-end brand synonymous with sustainable luxury and timeless design. Their expertly crafted pieces feature simple shapes and beautiful fabrics like organic linen and silk. The brand is a leader in circular fashion, with take-back and resale programs that give their clothing a second life.
While Eileen Fisher's price point is significantly higher than Greenrow's, they share a core belief in creating thoughtfully designed, long-lasting clothing from sustainable materials. It’s an ideal choice for investing in powerful, elegant staples that are ethically made. Shop now at www.eileenfisher.com.
While you won't find apparel here, no sustainable wardrobe is complete without an amazing pair of sneakers, and Veja sets the standard. The French brand uses innovative, eco-friendly materials like organic cotton, wild rubber from the Amazonian rainforest, and even materials derived from corn waste. Their aesthetic is sleek, minimalist, and instantly recognizable.
Veja is the perfect B-Corp certified footwear brand to complement a Greenrow outfit. They focus on transparency and social responsibility, proving that iconic style doesn't have to come at the planet's expense. Shop now at www.veja-store.com.
Svilu proves that accessories can be as mindfully made as clothes. This brand crafts beautiful, minimalist jewelry from recycled silver and ethically sourced gemstones. Each piece is handcrafted with an artisanal touch, resulting in unique and elegant designs that are thoughtfully created.
For those who love Greenrow's less-is-more approach to fashion, Svilu offers the perfect eco-luxe accessories to complete the look. It's an amazing way to add a touch of sparkle to your outfit while upholding sustainable values. Shop now at svilu.com.
Unlike a single brand, Wearth London is a curated online marketplace for discovering a wide variety of eco-friendly and ethical products from UK-based creators. Their fashion section features a collection of slow fashion brands specializing in organic cotton basics, recycled materials, and vegan-friendly apparel. It’s like a one-stop-shop for conscious consumers.
If you enjoy discovering new, smaller brands but want a trusted place to start, Wearth is a fantastic resource. They share Greenrow’s core eco values but offer the variety of a department store. Shop now at www.wearthlondon.com.
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