If you're obsessed with blending classic cowboy aesthetics with a modern, rock-and-roll vibe, you're probably already a fan of Ghost Cowboy. The brand is known for its rugged leather jackets, perfectly distressed denim, and statement boots that master the edgy Western look.
But part of the fun is building a wardrobe that pulls from different places. If you want to expand your collection with pieces that share that same rebellious, free-spirited energy, here are 18 similar brands to check out for your edgy Western style fix.
Free People brings a signature boho-chic spin to Western style. Think flowy silhouettes mixed with rugged details, like embroidered blouses, fringe skirts, and vintage-inspired leather jackets. While Ghost Cowboy is all about a tougher, edgier rebellion, Free People offers a softer, more romantic take on the Western spirit that's perfect for layered, free-spirited looks.
Shop now at freepeople.com
Known for its dark, gritty, and urban aesthetic, AllSaints is a master of the refined-rebel look. Their collection is filled with essentials like sleek leather moto jackets, distressed denim, and sharp Western boots that feel perfectly at home in the city. If Ghost Cowboy is the wild, open-range wanderer, AllSaints is its cool, minimalist urban counterpart. It's Western style with a polished, contemporary edge.
Shop now at allsaints.com
For those who believe an outfit is only as good as its boots, Saddler is a must-know. This brand specializes in handcrafted Western boots that honor authentic craftsmanship and design. You'll find premium leathers and intricate stitching that create timeless footwear. While Ghost Cowboy provides a full Western wardrobe, Saddler is the specialist for anyone serious about finding the perfect pair of modern cowboy boots.
Shop now at saddler.com
Rag & Bone perfectly marries downtown New York cool with classic Western influences. Expect high-quality distressed leather jackets, rugged denim, and sharp cowboy boots with a slightly luxe feel. The brand shares Ghost Cowboy's rebellious spirit but presents it in a more minimalist, city-ready package. It's an excellent choice if you're looking for polished pieces that still have that tough Western vibe.
Shop now at ragandbone.com
Leaning heavily into authentic Western apparel, The Western Company is your source for fringed jackets, classic cowboy shirts, and statement boots. Their pieces celebrate traditional Western aesthetics while giving them a contemporary feel. It's similar to Ghost Cowboy in its commitment to the genre but often trends toward more timeless, classic designs you can wear for years.
Shop now at westerncompany.com
Duluth Trading Co. builds its reputation on durable, functional clothing designed for hard work but with a serious Western edge. Their rugged jeans, flannel shirts, and sturdy boots are ideal for anyone who lives the Western lifestyle, not just wears it. Where Ghost Cowboy focuses on fashion-forward statements, Duluth delivers on practical pieces that are built to last without sacrificing style.
Shop now at duluthtrading.com
If you love sustainable fashion with a romantic, vintage-inspired twist, Reformation has you covered. Their take on Western style includes flowy dresses with prairie details, embroidered tops, and stylish boots made from eco-conscious materials. It captures a softer, more bohemian side of the Western trend compared to Ghost Cowboy's ruggedness, perfect for a feminine yet free-spirited look.
Shop now at reformation.com
For the true Western purist, Wild West Fashions offers the real deal. From cowboy hats and boots to authentic rodeo-inspired gear, this brand is all about celebrating traditional Western culture. While Ghost Cowboy reinterprets Western motifs for a modern, edgy audience, Wild West Fashions is geared towards those who want genuine, authentic cowboy apparel.
Shop now at wildwestfashions.com
The Parisian-boho style of Ba&sh brings an effortlessly chic, European flair to Western fashion. Their collections often feature romantic embroidered blouses, airy skirts with fringe details, and stylish Western-inflected boots. Ba&sh offers a softer, more elevated, and feminine alternative to Ghost Cowboy's intense aesthetic, making it perfect for those who want just a touch of cowboy cool.
Shop now at ba-sh.com
Vince is the epitome of minimalist luxury, but you can find subtle Western influences woven throughout their collections. Look for impeccable leather jackets, sleek boots, and refined denim that nod to cowboy aesthetics without being overtly thematic. Vince is ideal for anyone who appreciates Ghost Cowboy’s quality but prefers an even more understated, polished execution.
Shop now at vince.com
A powerhouse in the rodeo world, Ariat is known for its high-performance Western boots and riding apparel. Their products prioritize function and durability, making them the go-to brand for actual cowboys and equestrian athletes. While Ghost Cowboy is about the edgy lifestyle aesthetic, Ariat is about gear for the authentic Western lifestyle itself, providing unparalleled performance and quality.
Shop now at ariat.com
With its Parisian roots, IRO delivers fashion-forward streetwear with a distinct rebellious streak. You'll find plenty of Western influence in their edgy leather jackets, expertly distressed denim, and impossibly cool boots. IRO takes a sleeker, more high-fashion approach than Ghost Cowboy, translating the Western trend for an urban, style-conscious audience that isn't afraid to make a statement.
Shop now at iroparis.com
Famous for its rugged, weatherproof boots, Sorel blends tough functionality with street-ready style. Their Western-inspired styles often feature chunky soles, waterproof materials, and modern details, breathing new life into classic silhouettes. Sorel emphasizes practicality and all-weather wearability, offering a durable footwear alternative that captures the Western boot spirit with a utilitarian twist.
Shop now at sorel.com
No conversation about Western style is complete without Stetson. This iconic brand is synonymous with the classic cowboy hat and has been a staple for generations. While Ghost Cowboy provides the entire edgy ensemble, Stetson focuses on perfecting the most important accessory. For authentic, high-quality headwear that stands the test of time, Stetson is the ultimate authority.
Shop now at stetson.com
Amuse Society crafts laid-back, bohemian pieces that feel perfect for a music festival or a sunset drive. Their brand of Western style is blended with a distinct beachy vibe, showing up in fringe tops, flowy bottoms, and relaxed boots. If Ghost Cowboy is for the concert front row, Amuse Society is for dancing in the desert fields - carefree, effortless, and cool.
Shop now at amusesociety.com
Pouring on the rebellious attitude, R13 is a high-end streetwear brand that loves a gritty twist. Their distressed denim is legendary, and their collection often features rock-and-roll leather jackets and punk-infused Western boots. R13 is the luxury, street-focused cousin to Ghost Cowboy, appealing to a fashion-forward crowd that wants their Western-inspired pieces to have maximum edge.
Shop now at r13denim.com
American Eagle makes the Western trend accessible and easy to wear for a younger, budget-conscious audience. Their collections often include affordable denim jackets, casual Western shirts, and trendy boots perfect for everyday style. While Ghost Cowboy focuses on more distinct, statement pieces, American Eagle is a fantastic option for adding subtle cowboy vibes to your daily wardrobe without breaking the bank.
Shop now at ae.com
Specializing in pieces that feel plucked from another era, CitiWear offers vintage-inspired Western clothing that’s full of character. Expect retro fringed jackets, uniquely embroidered shirts, and boots with a genuine old-school flair. Both Ghost Cowboy and CitiWear have a love for Americana, but CitiWear really leans into that nostalgic, authentic vintage feeling.
Shop now at citiewear.com
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