If you're a fan of the iconic cable bracelets and sculptural designs from David Yurman, you know the brand has mastered the art of creating men's jewelry that feels both rugged and refined. Their pieces are statements of sophisticated, modern masculinity, and it's easy to see why they’ve become a staple for stylish men everywhere.
But sometimes you want to switch things up or find a piece with a slightly different vibe. If you love David Yurman's artistic approach to jewelry and are looking to discover new designers, here are 28 similar brands you should check out.
John Hardy brings a distinct Balinese spirit to men's jewelry with handcrafted, artisanal pieces. Much like David Yurman, the brand emphasizes craftsmanship through intricate metalwork, especially in sterling silver. Known for its Classic Chain and Legends collections, John Hardy’s designs often feel more organic and raw compared to Yurman's polished New York aesthetic.
If you appreciate the artistry and signature textures of Yurman but want something with a more global, spiritual vibe, John Hardy is the perfect alternative. Prices are in a similar luxury range, focusing on sustainable and ethically sourced materials.
Shop now at johnhardy.com
Lagos is another brand celebrated for its signature textured motif: Caviar beading. This intricate design element gives their bracelets, rings, and necklaces a distinctive look that fans of David Yurman’s cable design will appreciate. The overall feel is modern and bold, blending sterling silver and 18K gold accents seamlessly.
Compared to Yurman, Lagos designs can lean slightly more edgy and geometric, offering a powerful look that is both luxurious and masculine. Their men's jewelry is perfect for anyone who wants a strong, textural statement piece.
Shop now at lagos.com
Based in London, Tateossian offers a unique combination of innovative design and meticulous detail. While they offer classic bracelets and rings similar in quality to David Yurman, they're famous for their groundbreaking cufflinks that often feature playful moving parts and rare materials. This makes them a fantastic choice for the man who wants elevated accessories that start a conversation.
Think of Tateossian as Yurman’s slightly quirkier, more international cousin. The style feels contemporary and sophisticated but with an extra dash of personality.
Shop now at tateossian.com
Miansai nails the casual-cool side of men's jewelry with a minimalist, nautical-inspired vibe. Famous for its hook, anchor, and screw cuff bracelets, the brand focuses on clean lines and quality materials like sterling silver, gold plating, and maritime-grade rope. It’s a more understated and accessible alternative to David Yurman’s bold pieces.
If you love the idea of an everyday signature bracelet but want something more relaxed and modern, Miansai is your go-to. Their pieces are perfect for layering or wearing solo for a subtle touch of style, and they come at a much lower price point, generally ranging from $65 to $300.
Shop now at miansai.com
A true icon in luxury, Tiffany & Co. offers timeless elegance in its men's collections. Where David Yurman is known for sculptural artistry, Tiffany delivers classic sophistication with perfectly polished signet rings, sleek chain bracelets, and refined cuffs. The aesthetic is more traditional and clean-cut but built with the same commitment to luxury materials like sterling silver and 18k gold.
Collections like Tiffany 1837 Makers and HardWear offer a modern twist on classic masculinity that rivals Yurman’s own blend of strength and style. It's a choice for the man who favors legacy and refinement over bold, artistic statements.
Shop now at tiffany.com
Mejuri brought the concept of "fine jewelry for every day" to the forefront, and their men's line is no exception. They specialize in minimalist, modern pieces - think simple curb chains, slim signet rings, and classic band rings - crafted from high-quality materials like sterling silver, titanium, and 14k solid gold. It's all about understated luxury without the hefty price tag.
Compared to David Yurman, Mejuri is far more minimalist and affordable. It's the perfect brand for guys who want to start a collection of quality pieces without committing to a single bold statement design.
Shop now at mejuri.com
John Varvatos channels rock 'n' roll into his entire aesthetic, and his jewelry collection is proof. You'll find rugged pieces featuring skulls, daggers, and distressed silver, often paired with braided leather. The vibe is decidedly rebellious and edgy, offering a darker alternative to Yurman’s more refined artistry.
While both brands cater to men with strong personal style, John Varvatos is for the guy who prefers a leather jacket to a blazer. Expect bold cuffs, unique pendants, and statement rings that feel effortlessly cool.
Shop now at johnvarvatos.com
Italian powerhouse Bvlgari is synonymous with opulence and daring design. Where David Yurman is sculptural, Bvlgari is architectural, famous for its B.zero1 collection inspired by the Roman Colosseum. Their men's jewelry is confident and luxurious, often incorporating bold logos, black ceramic, and precious metals.
If you're drawn to David Yurman's high-end appeal but seek a flashier, more high-fashion statement, Bvlgari offers that next level of Italian glamour. It’s jewelry that is instantly recognizable and unapologetically bold.
Shop now at bulgari.com
For those who love David Yurman's silver craftsmanship but want something with a much harder edge, Chrome Hearts is the ultimate status symbol. This cult-favorite brand is famous for its Gothic-inspired motifs - think crosses, daggers, and fleurs-de-lis - handcrafted from weighty sterling silver. It perfectly merges luxury with a non-conformist, biker-chic aesthetic.
Chrome Hearts shares Yurman's dedication to quality but ditches refinement for a raw, rebellious soul. The pieces are chunky, intricately detailed, and carry a significant street-style clout.
Shop now at chromehearts.com
Monica Vinader bridges the gap between everyday style and fine jewelry with a focus on personalization. Her men's collection features sleek linear bracelets, simple chains, and minimalist rings made for engraving. Using high-quality sterling silver and 18ct gold vermeil, the brand offers a polished yet understated look.
It’s a more subtle and often more affordable alternative to David Yurman. If you like the idea of wearing quality jewelry but prefer minimalist design and the option to add a personal touch, this brand is an excellent choice.
Shop now at m-vinader.com
Le Gramme offers a completely different philosophy on men’s jewelry: minimalist, industrial, and named after its weight in grams. The French brand creates flawlessly simple cuffs, bands, and cable bracelets made from precious metals like sterling silver and brushed gold. Each design is stripped back to its purest architectural form.
This is the ideal brand for the man who loves the quality and feel of a David Yurman piece but craves a super-clean, modern aesthetic. Le Gramme proves that understated can be just as impactful.
Shop now at legramme.com
Synonymous with refined masculinity and unapologetic luxury, Tom Ford's men's jewelry is bold and sophisticated. His collection frequently features braided leather bracelets with signature gold or silver "T" hardware. The look is sleek, powerful, and instantly recognizable as a designer piece, much like a Yurman cable bracelet.
If you're a fan of designer branding and want a piece that seamlessly fits a polished, high-fashion wardrobe, Tom Ford offers that same level of a status symbol as Yurman but with a distinct runway feel.
Shop now at tomford.com
Embodying a bold, handcrafted spirit, this Amsterdam-based brand creates chunky silver jewelry that makes a serious statement. Known for its intricate and heavy chain links, their bracelets and rings have a tough, artisanal feel. The weight and presence of their pieces are reminiscent of the substantial quality of David Yurman’s work.
If you love Yurman’s chunky silver chains but want something more intricate and with a bit of a rebellious, bohemian edge, Buddha to Buddha’s mastery of silver is worth exploring.
Shop now at buddha-to-buddha.com
Gorjana's men’s collection is all about laid-back Southern California style. The brand offers easy-to-wear pieces like slim chains, simple cuffs, and beaded bracelets with a polished yet casual feel. Using materials like sterling silver and gold-plated brass, it provides a very affordable entry point for everyday jewelry.
While David Yurman is the star of the show, Gorjana is the perfect supporting act. It provides simple, stylish staples that are perfect for layering with your more iconic Yurman pieces or for occasions when you want something more low-key.
Shop now at gorjana.com
For the man who sees jewelry as high art, David Webb is a legendary choice. This American jeweler is famous for his powerful, maximalist designs, often featuring bold enamel, animal motifs, and unique hammered gold textures. Each piece is a true collector's item with a vintage Hollywood soul.
While sharing a last name and a New York base with Yurman, David Webb is far more extravagant and show-stopping. If you admire Yurman's artistry but are ready for something louder and even more distinctive, exploring David Webb’s estate and modern pieces is a must.
Shop now at davidwebb.com
APM Monaco brings a cool, contemporary energy to men’s jewelry. The brand mixes sterling silver with sparkling stones like zirconia to create pieces that feel very on-trend and a little rock 'n' roll. Expect everything from punk-inspired safety pin pendants to minimalist pavé rings.
They offer a more fashion-forward and accessible alternative to David Yurman. This is the brand for guys who like to experiment with their style and incorporate pieces that feel current without breaking the bank.
Shop now at apm.mc/men
Vrai is all about modern luxury with a conscience. The brand uses sustainably created lab-grown diamonds set in recycled gold, offering a clean, contemporary aesthetic. Their men’s collection features minimalist bands, refined diamond tennis bracelets, and simple solitaires that redefine masculine elegance.
If you appreciate Yurman’s quality but prioritize sustainability and prefer minimalist design over intricate motifs, Vrai offers that high-end feel in an ethical and understated package.
Shop now at vrai.com
Originating from Northern Germany, Paul Hewitt delivers a clean, preppy style with a maritime spirit. Their most recognizable design is the Phrep bracelet, which combines a leather or rope band with a metal anchor clasp. The aesthetic is straightforward, masculine, and perfect for a casual, layered look.
Paul Hewitt is much more affordable and less formal than David Yurman, catering to men who prefer a rugged yet well-groomed style. It’s an excellent choice for a daily-wear bracelet with personality.
Shop now at paulhewitt.com
Soko connects Kenyan artisans with the global market, resulting in ethically made jewelry with a modern, architectural feel. The designs are often minimalist and sculptural, crafted from materials like 24k gold-plated brass. The look is artistic and unique, sharing a certain handcrafted spirit with Yurman.
This is a great brand for socially conscious shoppers who want beautiful, statement pieces that tell a story. The prices are also very accessible, making it easy to support a good cause while upgrading your style.
Shop now at shopsoko.com
Known for its signature Intrecciato woven leather, Bottega Veneta applies the same quiet luxury approach to its men's jewelry. You’ll find sterling silver pieces with subtle textural details and braided leather bracelets that are instantly recognizable to those in the know. It’s the king of understated, luxury craftsmanship.
Just as David Yurman’s cable is his signature, Bottega’s weave is theirs. This is a brand for the man who values exceptional quality and design over logos and flash, sharing Yurman’s focus on a core design motif.
Shop now at bottegaveneta.com
British fashion house Alexander McQueen is known for its dramatic and romantic Goth aesthetic, and its jewelry is no different. The iconic skull motif is a staple, appearing on bracelets, rings, and cufflinks. The pieces combine dark, rebellious themes with luxury-level craftsmanship, resulting in a look that’s both edgy and elegant.
If the rebel spirit of Chrome Hearts or John Varvatos appeals to you but you want something from a major-league fashion designer, McQueen delivers that perfect blend of high fashion and attitude.
Shop now at alexandermcqueen.com
Fossil brings a classic, vintage Americana vibe to its accessible range of men's jewelry. They excel at braided leather cuffs, simple stainless steel chains, and beads made from natural stones. Their designs are durable, straightforward, and perfect for adding a touch of laid-back style to a casual outfit.
While not a luxury competitor to David Yurman, Fossil is an amazing choice for everyday, no-fuss accessories. It's the go-to brand for getting that rugged, masculine jewelry look without the high price tag.
Shop now at fossil.com
Swarovski has long been the master of crystals, and their men's line skillfully incorporates subtle shine into masculine designs. Recent collections feature sleek pendants, pavé-detailed rings, and bracelets with a modern, high-polish look. It’s jewelry that feels contemporary and refined.
For those who love David Yurman's pieces with gemstone or diamond accents but are looking for a more affordable way to add some sparkle, Swarovski offers a sophisticated, glamorous touch without being overpowering.
Shop now at swarovski.com
Canadian brand Vitaly built its identity on experimental, genderless designs made primarily from stainless steel. Their aesthetic is futuristic and industrial, with angular chains, sharp-edged rings, and intricate pendants. The vibe is decidedly modern and a favorite in streetwear circuits.
Vitaly is a fantastic, accessibly priced option for those who find David Yurman too traditional. If your style leans more toward techwear and urban fashion, this brand's architectural approach to jewelry will be a great match.
Shop now at vitalydesign.com
While primarily known for their colorful women's jewelry, Kendra Scott’s men’s collection, Scott Bros., offers handsome and durable pieces designed for everyday wear. Featuring materials like leather, paracord, gemstones such as black onyx and green agate, and sterling silver. The designs feel grounded and classic with a subtle Western touch.
Think of it as David Yurman's more casual, rugged cousin from Texas. It's ideal for gifting and for daily wear, hitting a sweet spot in design and price.
Shop now at kendrascott.com
Alexander Curnin is a contemporary men’s brand that focuses on sleek, polished minimalism. Their sterling silver and gold-plated pieces emphasize clean lines and simple shapes, from thin signet rings to elegant curb chain bracelets. The overall effect is refined and modern, perfect for professional or formal settings.
This brand is the opposite of Yurman's decorative approach. It’s for the man who prefers his jewelry to whisper its quality through quiet, confident design rather than textured motifs.
Shop now at alexandercurnin.com
George Frost is known for jewelry that feels symbolic and deeply personal. Their collections often incorporate meaningful motifs, text, and vintage-inspired elements. Think morse code beaded bracelets, inventive pendants, and rings built for storytelling.
While David Yurman's designs are artistically cohesive, George Frost offers a more eclectic and sentimental vibe. It’s for the man who wants his accessories to carry a unique message or meaning.
Shop now at georgefrost.com
This one is a curveball. Mizzen+Main is a performance menswear brand, not a jewelry company, but they sell a curated selection of accessories that align with their modern, professional aesthetic. You'll find sleek tie clips and classic cufflinks designed to complement their famous dress shirts.
If you're already shopping for your office wardrobe and need simple, tasteful accessories to complete the look, their collection is a convenient and stylish option. It’s less about making a statement and more about perfecting the finishing touches.
Shop now at mizzenandmain.com
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