If you love elegant, understated style, you're probably already familiar with Cuyana. The brand has built a cult following around its "fewer, better" philosophy, delivering timeless leather totes, streamlined dresses, and minimalist essentials that feel way more luxurious than their price tags.
Cuyana is all about investing in high-quality pieces that you'll wear for years. For those who appreciate that calm, sophisticated approach to building a wardrobe, here are 19 similar brands that serve up that same blend of quality, minimalism, and effortless chic.
Everlane is the master of modern, minimalist basics with an honest twist. Known for its "radical transparency" policy, the brand offers beautiful wardrobe staples like silk blouses, tailored trousers, and clean-lined leather goods. Think of it as Cuyana's slightly more accessible cousin, with most pieces falling in the $50-$200 range.
Like Cuyana, Everlane champions quality and sustainability, but its main differentiator is the open-book approach to its factory practices and pricing. It's the perfect place to stock up on high-quality, ethically-made tees, denim, and workwear essentials without the guesswork.
Shop now at everlane.com
If cozy luxury is your goal, Naadam is your brand. Specializing in sustainable, incredibly soft cashmere, Naadam delivers minimalist knitwear that feels like a warm hug. While Cuyana covers a broader range of apparel and leather, Naadam is hyper-focused on creating the perfect cashmere crewneck, V-neck, and loungewear sets.
With prices from $100 to $400, it occupies a similar affordable-luxe space. Their pieces are timeless and ethically sourced directly from Mongolian herders, making them a great choice for those who want their minimalism to feel as good as it looks.
Shop now at naadam.co
Vince offers an air of California cool blended with understated luxury. This brand is a go-to for elevated basics made from seriously beautiful fabrics like silk, cashmere, and supple leather. Their collections feel sleek and modern, including simple slip dresses, leather handbags, and perfect knitwear.
Price-wise, Vince is a step up from Cuyana, with pieces ranging from $100-$600, but it shares that same dedication to versatility and timelessness. If you love Cuyana's aesthetic but are ready to invest in slightly more luxe textures and finishes, Vince is a natural next stop.
Shop now at vince.com
For achieving that minimalist look on a more accessible budget, Mango is a fantastic option. This high-street favorite excels at creating stylish, clean, and versatile pieces that look far more expensive than their $20-$150 price tags suggest. From sharp blazers to sleek trousers and simple bags, they nail the essentials.
While the quality differs from investment pieces, Mango offers a similar focus on elegant silhouettes that can easily be mixed and matched. It's the perfect brand for trying out trends within a minimalist framework or filling in wardrobe gaps without splurging.
Shop now at shop.mango.com
A.P.C. (Atelier de Production et de Creation) brings that effortless Parisian coolness to minimalism. The brand is legendary for its raw denim but also creates impeccably crafted basics, from classic trench coats to sharp button-downs and understated leather bags. The vibe is a bit more raw and fashion-forward than Cuyana's polished elegance.
If you're looking for quintessential French-girl staples with a focus on form and function, A.P.C. is it. Prices range from around $100 for tees to over $500 for outerwear, reflecting its commitment to superior craftsmanship and timeless design.
Shop now at apc-us.com
Frank And Oak is a sustainable brand that combines minimalist design with functional, everyday style. Their collections are built on neutral-toned staples like organic cotton tees, eco-friendly outerwear, and well-cut trousers. They share Cuyana's commitment to sustainability and timelessness, but with a slightly more casual, nature-inspired feel.
It's an excellent choice for building an eco-conscious wardrobe that works for both the office and the weekend. With prices sitting comfortably in the $50-$300 range, it’s an accessible way to shop more mindfully.
Shop now at frankandoak.com
Vetta takes the "fewer, better" philosophy to the next level with its capsule wardrobe approach. The brand designs collections of five versatile pieces that can be mixed and matched to create a month's worth of outfits. Everything is ethically made with sustainable materials, fitting right in with Cuyana's ethos.
While Cuyana focuses on individual classics, Vetta is all about showing you how to build a cohesive, minimalist wardrobe with less. It's a game-changer for anyone who wants an effortlessly chic closet without the decision fatigue. Pieces are typically in the $50-$150 range.
Shop now at vettacollective.com
Elizabeth Suzann is a slow-fashion label celebrated for its thoughtful, seasonless designs made from beautiful natural fibers like linen, cotton, and silk. The aesthetic is relaxed yet refined, with a focus on comfortable, practical silhouettes that are made to last. The brand's made-to-order model means every piece is crafted with intention.
Like Cuyana, Elizabeth Suzann champions conscious consumption, but with a more artisanal, handmade feel. With prices mostly between $150-$400, it's a worthwhile investment for those who truly appreciate craftsmanship and quality.
Shop now at elizabethsuzann.com
Sezane offers a touch of Parisian romance to the minimalist-friendly wardrobe. Known for high-quality pieces with beautiful, subtle details, the brand sells everything from perfect silk blouses and soft knitwear to stylish leather goods. Its aesthetic is a bit more feminine and vintage-inspired than Cuyana's clean lines but maintains a commitment to timeless elegance.
If you're looking for staples with a little extra charm - like a delicate lace detail on a blouse or the perfect 70s-inspired flare jean - Sezane is the one. Prices generally fall between $50 and $300, making it an accessible slice of French style.
Shop now at sezane.com
Amour Vert is all about sustainable style that doesn't compromise on chicness. The brand specializes in creating classic, elegant pieces from eco-friendly fabrics like Tencel modal, organic cotton, and washable silk. Think simple, versatile dresses, classic striped tees, and beautifully soft blouses.
Similar to Cuyana’s focus on longevity and responsible production, Amour Vert puts sustainability at the forefront of every design. Its price point of $50-$250 makes it a go-to for shoppers wanting to build an eco-aware and effortlessly stylish wardrobe.
Shop now at amourvert.com
While famous for its incredibly comfortable, sustainable footwear, Allbirds also offers a line of minimalist apparel that aligns with the Cuyana ethos. Their clothing, made from natural materials like Merino wool and eucalyptus tree fiber, focuses on simple, functional basics perfect for a pared-down wardrobe.
Although their collection is more limited and casual, Allbirds shares Cuyana's commitment to quality design and eco-consciousness. It's the ideal spot for finding the world's most comfortable sneakers or sustainably made activewear essentials that fit seamlessly into a minimalist lifestyle.
Shop now at allbirds.com
Rachel Comey offers a more artistic and experimental take on minimalism. Known for unique silhouettes, interesting textures, and high-quality fabrics, her collections are for the minimalist who isn't afraid of a little edge. You'll find things like wide-leg clogs, architectural tops, and statement denim alongside refined staples.
Compared to Cuyana's pure classicism, Rachel Comey's designs have more overt personality and distinctive detailing. With pieces in the $200-$600 range, it’s a contemporary brand for those who want their essentials to feel artful and unique.
Shop now at rachelcomey.com
Frankie Shop is the cool girl's source for minimalist essentials. They excel at creating timeless, well-made basics with a fashion-forward twist, specializing in items like oversized blazers, sleek trousers, and sophisticated vests. The look is modern, powerful, and effortlessly chic, perfect for both work and play.
While Cuyana offers classic femininity, Frankie Shop leans into a more androgynous, architectural feel. With prices mostly between $80-$400, it's the place to go when you want your staples to make a quiet statement.
Shop now at thefrankieshop.com
New Zealand-based Maggie Marilyn creates beautiful, polished pieces with a strong commitment to circularity and sustainability. Known for tailored dresses, playful blouses, and elegant trousers made from eco-friendly materials, the brand proves that conscious fashion can also be incredibly chic and modern.
Like Cuyana, Maggie Marilyn values thoughtful design and a "buy less, buy better" mindset, but infuses its collections with more optimistic details and colors. If you want sustainable style with a touch of fun, this brand hits the mark, with pieces in the $150-$500 range.
Shop now at maggiemarilyn.com
Lemaire is the ultimate in understated, high-end luxury. The Parisian label, designed by Christophe Lemaire and Sarah-Linh Tran, is celebrated for its impeccable tailoring, fluid silhouettes, and a sophisticated, intellectual aesthetic. Their collections feature pieces like elegant trench coats, relaxed trousers, and iconic bags like the Croissant.
While far more expensive than Cuyana (most pieces are $500+), Lemaire represents the pinnacle of the minimalist, "fewer, better" ideal. It's the brand to look to for inspiration or for that truly special investment piece that you will treasure forever.
Shop now at lemaire.fr
Richer Poorer is focused on mastering the art of comfortable, everyday basics. They make super-soft tees, simple loungewear, socks, and bralettes designed for a relaxed, easygoing lifestyle. Their style is all about simplicity and quality in those often-overlooked wardrobe foundations.
While their product scope is narrower and more casual than Cuyana's, they share a commitment to using sustainable materials and creating understated pieces meant for daily wear. Most items are in the very accessible $10-$50 price range, making them perfect for elevated essentials.
Shop now at richer-poorer.com
A part of the H&M group, Arket offers beautifully designed, long-lasting essentials inspired by Nordic modernism. Their store is set up like an archive, offering a curated selection of everything from chunky-knit sweaters and tailored wool blazers to chic homeware. Their focus is on quality, functionality, and simplicity.
Similar to Cuyana, Arket champions durable, timeless style, but at a more affordable price point of $30-$200. It's a fantastic source for high-quality staples that feel much more premium than their price would suggest.
Shop now at arket.com
Loulou Studio was created by Parisian fashion consultant Chloe Harrouche for the modern woman on the go. The brand is a masterclass in neutral dressing, offering effortlessly chic pieces like luxe knitwear, perfectly tailored trousers, and soft outerwear. It has a distinctive ‘comfort meets elegance’ vibe that is quintessentially French.
Much like Cuyana, the focus here is on high-quality materials and clean, timeless silhouettes that form the backbone of a sophisticated wardrobe. Prices generally range from $100-$400 for wardrobe staples you’ll want to live in.
Shop now at louloustudio.com
Also under the H&M umbrella, COS (Collection of Style) is known for its modern, architectural take on minimalism. The designs often feature clean lines, innovative silhouettes, and high-quality fabrics that look and feel expensive. You'll find everything from structural dresses and sharp tailored pieces to contemporary jewelry.
Compared to Cuyana's softer, more classic elegance, COS has a slightly bolder, more fashion-forward edge. With prices typically in the $50-$300 range, it offers a fantastic way to add versatile, timeless, and interesting pieces to your wardrobe.
Shop now at cos.com
At Apart Style, we're obsessed with curating the best in fashion, beauty, and jewelry to help you discover new brands we think you'll love. Every brand we feature is independently selected by our editorial team based on quality, style, and uniqueness. When you make a purchase through our links, Apart Style may earn a commission - which helps support our small team, and allows us to continue bringing you the best in online style brands.
Looking for more inspiration? Explore our full brand directory or check out our curated brand guides to find your new favorite thing.
