16 Brands Like Baggu for Reusable Totes and Everyday Bags
You own four reusable bags. Two live in the car, one is at your mum's house, and the fourth is folded inside a coat you haven't worn since April. So you're at the till again, buying another one.
Baggu built a business on solving exactly that. The Standard Baggu ($16) folds into a flat pouch, the Baby Baggu ($14) fits a lunch and a six-pack, and the Big Baggu ($20) handles a laundry run. What that ripstop nylon won't do is protect a laptop on a commute or hold its shape on a shelf, and the good prints go before you've finished deciding.
These 16 brands make bags in the same spirit, some cheaper than a Baggu and some ten times the price. Currencies differ, and we've named the one each brand charges in.
| Brand | Price | Best for |
|---|---|---|
| Everlane | $98 to $348 | Structured work bags in recycled nylon or canvas |
| Matt & Nat | CAD $145 to CAD $295 on totes | Vegan leather handbags |
| Lo & Sons | $168 to $370 on totes | Commuting with a laptop |
| Cuyana | $278 to $658 on totes | One leather tote you keep for a decade |
| Fjallraven | Mid-range | The Kanken and its many sizes |
| Rothy's | $245 to $375 on handbags | Bags you can put in the washing machine |
| Dagne Dover | $185 to $250 on backpacks | Pockets for every single thing |
| Corkor | $74 to $199 | Cork instead of leather |
| Nisolo | $89 to $243 on bags | Leather duffles and weekenders |
| STATE Bags | $78 to $218 | School-run backpacks in loud colours |
| Stella McCartney | Luxury | Designer bags with no animal leather |
| Patagonia | From $85 | Bags that shrug off weather |
| Rag & Bone | $350 for the Parker leather tote | City leather with a plain face |
| KIND Bag | £10.95 to £84.95 | The closest thing to a Baggu |
| Away | $58 to $398 | Carry-on bags that sit on a suitcase handle |
| United By Blue | $45 to $148 | Recycled outdoor carry with a cleanup pledge |
Everlane
Everlane makes the quiet, structured version of what Baggu does in prints. The ReNew Transit Backpack ($98) is the entry point, the Canvas Backpack ($138) and the Canvas Lug Tote ($228) sit in the middle, and the Studio Market Tote ($348) tops the range. Bags run $98 to $348 in US dollars.
The difference from Baggu is shape. A Baggu collapses on purpose, and an Everlane bag is built to stand up on the floor beside your desk with a laptop inside it. You're paying roughly six times the price of a Standard Baggu for that, which is worth it only if you carry the thing daily.
Best for: a work bag in a colour that won't date.
Matt & Nat
Matt & Nat is a Montreal label making vegan handbags, and its prices are in Canadian dollars, which catches people out. The CHARLOT SM Tote (CAD $145) and the GIANI Tote (CAD $150) are the everyday sizes, and the NINA Tote (CAD $295) uses UPPEAL, an apple-based material. Men's bags run from CAD $110 for a belt bag to CAD $255 for a briefcase.
Baggu's canvas and nylon read casual. Matt & Nat's vegan leather reads like a handbag, with structured bodies and hardware, so it goes places a folded tote can't. The catalogue is enormous, which is a mixed blessing when you're trying to pick one.
Best for: a handbag shape without animal leather.
Lo & Sons
Lo & Sons designs around the commute rather than the outfit. The Catalina Deluxe Tote ($168) is canvas, the Trinity ($350) is recycled leather, and the wider tote range runs $168 to $370 in US dollars. There's a separate line of laptop bags, weekenders and camera bags behind the same idea.
Baggu and Lo & Sons share a belief that a bag should earn its space. Lo & Sons takes it further into hardware: trolley sleeves, padded sleeves, and pockets positioned where your hand already goes. It's the least decorative brand on this list and the most likely to survive a five-day trip.
Best for: flying with a laptop and a change of clothes in one bag.
Cuyana
Cuyana sells leather totes built around a single idea, which is that you buy one and stop. The System Tote 13-inch ($358) and the 16-inch ($378) take zip pouches and organisers that clip inside, and the zippered versions run $478 and $498. Totes span $278 to $658 in US dollars.
This is the furthest from Baggu on price and the closest on philosophy. Both brands argue for owning fewer bags and using them harder. Cuyana just makes that argument in Italian leather at twenty times the cost, so the maths only works if you carry it every day for years.
Best for: replacing three mediocre work bags with one good one.
Fjallraven
Fjallraven is the Swedish brand behind the Kanken, the boxy backpack with the fox logo that turns up on every campus. It comes in a mini, a laptop version, a longer Outlong shape and a recycled-polyester Re-Kanken, all in the same flat-pack silhouette and the same wide colour range.
The overlap with Baggu is colour and simplicity. A Kanken has two straps, one big compartment and a front pocket, and that's the whole design. Prices sit in the mid-range, and Fjallraven's US store blocks automated price checks, so we haven't quoted a figure we couldn't read on the page ourselves.
Best for: a backpack that looks the same at 19 and 39.
Rothy's
Rothy's knits its bags from recycled plastic, the same way it knits its flats, and the whole point is that you can wash them. The Daily Crossbody ($245), The Classic Tote ($285) and The Bucket Bag ($375) are the core shapes, with handbags running $245 to $375 in US dollars.
A Baggu goes in the machine too, which is half the reason people love them. Rothy's does the same trick at a handbag price and in a handbag shape, so the comparison comes down to how much you'll pay for washability in something that doesn't look like a shopping bag.
Best for: light colours you'd otherwise be scared of.
Dagne Dover
Dagne Dover organises the inside of a bag more carefully than anyone else here. Its backpacks run $185 to $250 in US dollars, and the Indi Diaper Backpack ($250) is the clearest statement of the approach, with a compartment mapped to each thing you'd carry.
Where Baggu gives you one open space and trusts you, Dagne Dover assigns everything a home: laptop, bottle, keys, shoes. That suits some people enormously and irritates others, and you probably already know your own answer. The neoprene and recycled-nylon bodies also wipe clean, which matters more than it sounds.
Best for: anyone who has ever dug for keys at a locked door.
Corkor
Corkor makes bags from cork rather than leather or nylon. The Crossbody Bag ($74) is the cheapest way in, the Messenger Bag ($159) and Cork Backpack ($174.50) sit in the middle, and the Cork Briefcase ($199) tops the range at $74 to $199 in US dollars.
Cork behaves nothing like Baggu's ripstop. It's water-resistant and light, it holds a shape, and it has a visible grain that reads as a material choice rather than a print. Corkor's briefcase carries a 16.2-inch padded laptop pocket, a tablet pocket and a back trolley sleeve, so it's a working bag rather than a novelty.
Best for: a vegan work bag that isn't pretending to be leather.
Nisolo
Nisolo is better known for shoes, and its leather bags are a full line rather than a merch afterthought. The Woven Laptop Case ($89), the Dylan Duffle ($208) and the Willow Weekender ($243) anchor a range running about $89 to $243 in US dollars.
Nothing here folds into a pouch. Nisolo's appeal next to Baggu is the opposite quality, which is weight and permanence, in leather that marks and softens instead of fraying. If you like the idea of one bag getting better-looking over ten years rather than being replaced twice a year, this is where to look.
Best for: an overnight bag you'd hand down.
STATE Bags
STATE Bags does colour the way Baggu does colour, in metallics and brights, mostly on backpacks. The Lorimer Backpack ($118), the Reed Backpack ($140) and the Evans Double Pocket Backpack ($148) cover the adult range, and the Beverly Tote ($188) and Wellington Weekender ($198) push it toward $218. Prices are US dollars.
STATE writes on its own site that for every bag sold it donates a percentage of proceeds to American families in need. Individual product pages list recycled content per style, with some bags stated at 45% recycled materials and others at 90%, so the figure is worth reading on the specific bag you want.
Best for: kids' backpacks that adults will also carry.
Stella McCartney
Stella McCartney is the designer end of this list and the reason vegan luxury bags exist as a category at all. The Falabella launched in 2009 as a chain-trimmed tote made without animal leather, and it's still the brand's signature bag, alongside newer materials Stella McCartney names as Alter Mat, Mirum and VEGEA.
The link to Baggu is a values one rather than a price one. Both refuse animal leather across the whole range instead of running one vegan capsule. Stella McCartney's own site prices dynamically by region and blocked our price checks, so treat this as the luxury tier and read the figure on the page.
Best for: a leather-free bag at designer level.
Patagonia
Patagonia makes the weatherproof answer to a folded tote. The Black Hole Tote 25L ($85) is the obvious crossover piece, built from 100% postconsumer recycled polyester with recycled nylon webbing and a recycled TPU coating, and the Black Hole packs and duffles run up from there in US dollars.
A Baggu in the rain is a wet Baggu. Patagonia's coated fabrics were designed for gear that lives in a van, so the same bag does the supermarket and a muddy car boot without complaint. It's heavier and it costs five times more, and it'll outlast several nylon totes.
Best for: shopping, camping and everything wet in between.
Rag & Bone
Rag & Bone brings the New York version of plain. The Parker Leather Tote ($350) is the reference piece, and the handbag range also carries the Field Tote and the Passenger Tote, which has a laptop compartment. Prices are US dollars.
Baggu's restraint comes from cheap materials used plainly. Rag & Bone's comes from expensive materials with the decoration stripped out, so you get an unbranded leather bag that reads quiet in a meeting. Shoppers outside the US get redirected to a regional store with a smaller range.
Best for: leather with nothing written on it.
KIND Bag
KIND Bag is the London brand that lands nearest to Baggu, and it prices in pounds. The Medium Reusable Bag (£13.95) folds into a built-in pouch, and the brand states each one is made from six recycled plastic bottles destined for the ocean, holds up to 20kg, and washes at 30°C. The Carryall Tote (£54.95) and the Hackney backpacks (£70 to £84.95) sit above it.
The shape, the fold-away pouch and the artist prints all echo Baggu closely, and the entry price is lower. Shipping from the UK is the catch for US readers, so check the delivery cost before it stops being the cheap option.
Best for: a Baggu-style folding tote from a UK maker.
Away
Away built its name on hardshell suitcases and now sells the soft bags that go with them. The Featherlight Tote ($98), the Featherlight Weekender ($148), The Everywhere Tote ($158) and The Everywhere Bag ($198) cover most trips, with the wider travel-bag range at $58 to $398 in US dollars.
Both Away and Baggu make bags that pack down, but Away's fold into a suitcase rather than a pocket, and most of them slide over a luggage handle. The Featherlight line is the closest match in weight, and it's the one to look at if you want the packability without the suitcase.
Best for: the second bag on a flight.
United By Blue
United By Blue has been running river and coastline cleanups since 2010, and states on its own site that for every product sold it removes one pound of trash from oceans and waterways. The (R)evolution Daily Cross Body ($45), the 9L Sidekick ($88), the 25L Convertible Carryall ($118) and the 55L Carry-On Duffle ($148) make up the core range in US dollars.
This is the outdoorsy cousin of a Baggu, in recycled polyester and canvas with muted colours rather than prints. The cleanup pledge is the part readers respond to, and it's stated as a per-product commitment rather than a target, which is a meaningful difference when you're comparing sustainability claims.
Best for: a weekend bag with a stated cleanup commitment.
How to Pick Your Next Everyday Bag
Start with the money. Under £15, KIND Bag is doing almost exactly what Baggu does at a lower entry price. Between $45 and $150 you're choosing a use case rather than a brand: United By Blue and Patagonia for weather, STATE Bags for the school run, Everlane for the office.
Above $250 the question changes to how long you'll keep it. Cuyana and Nisolo are betting on ten years of leather, and Rothy's is betting you'd rather wash it than baby it. If animal leather is the dealbreaker, Matt & Nat, Corkor and Stella McCartney cover the range from CAD $145 to designer.
For more in this territory, we've written about bag brands like Telfar and backpack brands like The North Face, and there's a wider selection over on our articles page.
If you purchase through our links, we may receive a commission. Our editorial team is independent and only endorses brands we believe in.
Written by
Spencer Lanoue
